Business/Data Analyst

Company Description

Informa is a leading international events, intelligence and scholarly research group.

We’re the specialist’s specialist. Through hundreds of powerful brands, we work with businesses and professionals in specialist markets, providing the connections, intelligence and opportunities that help customers grow, do business, make breakthroughs and take better informed decisions.

Informa is listed on London Stock Exchange and a member of FTSE 100, with over 9,000 colleagues working in more than 30 countries.

At Informa Tech, we believe that technology innovation is key to driving positive change in our society. We believe that digital inclusion underpins progress. And we believe that diversity in tech is central to a thriving industry.

Our aim is to inspire the global technology community to build a better world by informing, educating and connecting them through world-class research, training, events, and media.

We sit at the heart of the tech community with specialisms in emerging tech/AI, enterprise IT, cyber security, service providers/NextG, critical communications, media & entertainment and marketing technology.

Leveraging over 100 trusted brands, we offer an unrivalled global networking community and platform for technologists and innovators to be inspired and reach their full potential.

Job Description

We are currently looking to bring on a talented, self-motivated and conscientious Business Analyst to work closely with the senior team. Collecting, analysing, understanding and creating meaningful dashboards and regular reports while using the data from various systems for marketing, sales, product management, content and finance.

Key accountabilities and responsibilities

•Works closely with the President, FD, DVPs and Markets to build and produce scheduled reports and analytics

•Able to understand and translate data models into actionable analytics

•Undertakes strategic one-off analyses, unlocking insights from new combinations of datasets, implementing necessary APIs

•Works closely with Market Product Managers, Finance Managers and Marketers

•Able to map customer behaviours and journeys to relevant metrics and KPIs

•Is the voice of truth with regard to measuring and reporting the metrics and KPIs of the business

•A proactive partner with curiosity and drive to do their own analyses not just respond to work requests

•Scales our ability to perform analysis across brands in a consistent, meaningful way (eg, empowering others via self-service tools and automating data analysis)

•Can analyse and extract insight from imperfect data and proactively improve robustness and maturity of data capabilities

•Is the expert on insight into the following key topics:

•Content engagement

•Audience conversion from unknown to known, and non-paying to paying

•Increasing average revenue per user, lifetime value and retention metrics

•Scoring marketing services leads

•Efficiency and effectiveness of Market Pillar operations and delivery

Qualifications

•Commercial mindset and proven prior experience in understanding business drivers and making data-driven recommendations.

•Capability to build KPI dashboards

•The ability to make the data tell a story that others can engage with and act on

•Prior experience in measuring and reporting metrics and KPIs to the business

•Strong in building relationships internally, partnering with colleagues in Market and within the Operations teams to improve performance

Additional Information

Why work at Informa 

Employee experience is very important to us at Informa. On top of joining a supportive, diverse and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritizes promotions internally. Our benefits include:

• Learning and development plan to assist with your career development 
• 15 days PTO plus 10 national holidays, 4 days for volunteering and a day off for your birthday! 
• Competitive Benefits with 401k match
• Paid parental leave
• Work with a high quality of specialist products and service 
• Bright and friendly staff who are all “expert’s experts” and additional training and development for helping you achieve your career aspiration 
• ESPP - become a shareholder 

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive envi