Principal UX Researcher (Remote)

Company Overview

ID.me simplifies how people securely prove and share their identity online. The company empowers people to control their data through a portable and trusted login, which means they don’t need to create a new password when visiting sites that have the ID.me button.

The COVID-19 pandemic accelerated digital migration for many critical services. Those services require a trusted identity to safeguard against fraud and help ensure people are who they claim to be. With ID.me, login and identity credentials move with people, which can reduce the time and frustration of having to verify at multiple sites and set up multiple passwords.

ID.me is a credential service provider compliant with federal standards for digital identity verification. 

In addition to helping people control their credentials and data, the company’s “No Identity Left Behind” initiative strives to expand access and inclusion for all people. The company offers multiple pathways to verification – online self-serve, live video chat agents, and in person. ID.me is passionate about building a robust identity network that does not compromise access for traditionally underserved groups.

Role Overview

At ID.me, we are shaping the future of digital identity, facilitating efficient, transparent interactions between people and organizations. We are a design-led company that embeds UX at the heart of our product creation process to enable over 110 million individuals to securely control their credentials and data. By joining our team, you will be integral to the crafting of intuitive, secure digital experiences for a diverse user base. With our trailblazing "No Identity Left Behind" initiative, we emphasize inclusivity and access. You will also contribute to enhancing ID.me Shop, where our members enjoy exclusive discounts and cashback offers, making their online shopping experience more rewarding.

As a Principal UX Researcher at ID.me, you will spearhead our user research initiatives, creating a deep understanding of our users' diverse needs, wants, and motivations among our multifaceted teams. Your leadership in this role will be crucial to guiding our product's evolution, employing both qualitative and quantitative research methodologies to understand and address user challenges. In collaboration with UX designers, product managers, and engineers, you'll impact every stage of product development, creating beneficial and delightful products that resonate with our users.

Your role will delve into the complexities of global user behaviors and needs. By using various research methods including surveys, focus groups, usability tests, and one-on-one interviews, you'll uncover invaluable insights into user interaction with our products, influencing the experiences of millions. As a communication expert, you will bridge the gap between technology and society, passionately conducting high-quality research and continuously learning to drive the future of ID.me. We value a variety of perspectives and backgrounds, which will enrich our understanding and inform our research process.

Responsibilities

• Collaborating closely with UX, product, engineering and marketing teams to identify key research areas.
• Establishing yourself as a leader in research, constantly advocating for potential product users.
• Designing and executing custom primary research end-to-end utilizing a broad range of methods.
• Conducting studies that analyze both the behavior and attitudes of users.
• Operating independently and with autonomy.
• Efficiently managing and prioritizing research plans in fast-paced and uncertain environments, aligning key insights with stakeholders.
• Communicating findings and presenting recommendations in an engaging and creative manner.
• Working cross-functionally with departments such as design, product management, engineering, and marketing.
• Generating insights that inspire ideation and evaluate design.
• Scaling and molding the UX research function within the company.
• Independently prioritizing and conducting research to advocate for and understand customer needs.
• Proficiency in executing end-to-end user research studies; from planning and recruitment to execution, analysis, and delivery.
• Evaluating the effectiveness of different user research methodology approaches and demonstrating expertise in a wide variety of methodologies.
• Providing advice and guidance to partner teams on appropriate research methodologies for their own research.
• Converting user insights into strategic recommendations to guide product partners in making informed decisions.
• Structuring, organizing, and advocating the impact of research on product design, go-to-market strategies, and future user research to partner teams through written repor