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Principal, GTM Strategy

Workday
United Statesfull_timeVerifiedPosted 16 Apr 2025
💰 $286,200/yr($161,100/yr$286,200/yr)

About the role

Your work days are brighter here.

At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.

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About the Team

The Workday GTM Strategy team is defining the future of how Workday, and our ecosystem delivers world-class products and services to the market. This team blends mid- to long-term strategy design with near-term prototyping and execution. The team focuses on growth initiatives such as new offerings and business models, market expansion, and evolution of GTM to drive scale and efficiency.

About the Role

In the Principal, GTM Strategy role at Workday, you will lead our GTM strategy forward to accelerate growth and achieve business goals while driving new GTM concepts from inception to viable product and beyond. You will work on sophisticated business problems and be a leader with vision that will work cross functionally while being the business partner to senior leaders within the Global Revenue organization! You will bring the intellectual curiosity and ability to think about strategic choices and trade-offs, predicting and planning for the long-term implications to both our customers and internal stakeholders.

Responsibilities:

  • Lead GTM Strategy design for growth initiatives in new AI offerings, business models, and ecosystem
  • Drive market expansion initiatives to accelerate international growth
  • Architect the mid-to-long-term evolution of our GTM approach through optimization of structure, segmentation, and coverage models.
  • Craft compelling data models, insightful analytics, and executive-level presentations to communicate strategic recommendations.
  • Collaborate with cross-functional teams across GTM (Sales, Solution Consulting, Partners, Value Management, RevOps, Marketing, CX), Product, Corporate Strategy, Business Ops, Finance and beyond in strategy design and execution
  • Assess market and competitive landscape, technological trends, and perform informative internal and external research, benchmarking, and analysis

About You

Basic Qualifications:

  • 8+ years of progressive experience in global Software and SaaS Sales/GTM strategy

  • 5+ years experience working within Sales/GTM, Customer Experience, Services, Marketing, Strategy, or similar functions

Other Qualifications:

  • MBA preferred; top-tier strategy consulting experience strongly preferred

  • Highly motivated, self-starter with a “can-do” attitude, flexibility to accommodate evolving business needs and a keen eye for details

  • Strategic thinker with excellent analytical and financial modeling skills

  • Strong understanding of SaaS business models and the technology industry

  • Excellent communication, executive presence, interpersonal, and organizational skills

  • Ability to thrive in a fast-paced environment


Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below.  Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock gr

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Company

Workday

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