Sales Director

Carefield Living builds and operates outstanding assisted living/memory care communities by focusing on the needs and desires of our community members, their families and friends, our Carefield staff, and the community at large. Our goal is to help our community members grow and strengthen their network of support and friendship, gaining a greater sense of purpose and belonging.

Job Summary:

Provide community relations and inside sales activities necessary to achieve and exceed the Community’s move-in goals to continuously maximize occupancy. This includes coordinating all marking plan events, maintaining public relations, community networking including outreach and recognizing responsibility for budgetary guidelines.

Job Duties:

Essential Functions

• Support the mission, vision, and culture of the organization through positive communication and leadership. 
• Contribute to Community relationships by demonstrating cooperation and professional conduct with residents, families, fellow associates, physicians, pharmacies and other vendors or persons. 
• Contribute to team effort by being flexible in work assignments; by furnishing support; by taking initiative; and by understanding how this position affects and compliments all other Community positions.
•  Able to maintain work pace appropriate to given work load. Perform activities on schedule while maintaining regular attendance and punctuality within specified tolerance. 
• Give Community tours and explain the services that are provided. Communicate effectively during explanations of deposit agreements, leases, etc., to prospective Residents.
• Coordinate move-in of new Residents according to inquiry in move-in procedure. Assist Residents and families with making decisions and provide appropriate referral sources. 
• Monitor market quarterly using competitive study. 
• Work effectively with department heads to explain and set up available services. 
• Supervise staff when applicable and necessary. Provide training to appropriate staff on tours, customer service, phone etiquette, and other marketing related programs; provide informal and formal performance feedback, recognize both appropriate and inappropriate behaviors/performances through rewards and discipline, and apportion work among subordinates. 
• Coordinate and carryout marketing/community outreach programs to meet predetermined goals and standards as outlined in Marketing Manual. 
• Participate in analysis of the marketplace and formulation of a written strategic marketing plan with the assistance of the LSMD and ED. 
• Implement marketing management system, move-in schedules, and statistical data through the use of tracking systems. Track all prospects using guest registration and lead tracking program. 
• Monitor set up and appearance of mode, guest and respite apartments and maintain a professional Sales office.
• Attend staff and leadership team meetings and stand-ups.
• Maintain punctual attendance.
• Maintain Community in attractive manner as outlined in marketing audit.
• Maintain active presence in sales territory as determined by ED and LSMD.
• Educate community members on Community resources and recruit for Community tours.
• Review Rent Roll daily.

Added Responsibilities:

• Respond appropriately to changes in the work setting.
• Perform other related assignments as required.
• Participate in New Hire Orientation program and other regular staff meetings or functions. 
• Assist Executive Director with special projects and special Community events.
• Be familiar with Carefield Living Policies & Procedures Manual and Carefield Living Staff Handbook.

Accountabilities:

• Act on constructive feedback by listening to supervisor(s), customers and peers and use it to improve performance.
• Maintain resident, employee, and community confidentiality.
• Respect Resident’s Rights.
• Demonstrate positive attitude and ability to work well with all people, particularly the elderly.
• Promote positive work environment that emphasizes teamwork.
• Demonstrate willingness to help other staff whenever needed.
• Comply with deadlines as outlined by ED and LSMD.
• Turn in commission report monthly.
• Work within approved budget.
• Operate within all policies and procedures.
• Know base rates and care costs and determine changes as necessary.
• Understand processes, reports and tools available in marketing manual.
• Meet or exceed standards for maintaining database in lead tracking program.
• Meet or exceed standards for inquiries, tours and deposits.
• Maintain census goals.

Job Specifications:

Skill

This position requires and A.A. d