Events Specialist Regional Marketing

Leading the future in luxury electric and mobilityAt Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility. We plan to lead in this new era of luxury electric by returning to the fundamentals of great design – where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience. Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.
We are currently seeking an experienced Events Specialistto support our regional marketing efforts and tier 2 + 3 regional events.   The primary role of the Marketing Events Specialist will be to coordinate, organize and support all external events and activations for the Lucid Brand.  We prioritize a world-class customer experience, and our events play a key role in building the Lucid brand and creating that unparalleled experience.  Above all, this role will be a passionate and organized project coordinator that understands marketing and event techniques, logistics, budgeting, and an entrepreneurial approach to event operations.   Being one of the earliest members of our team, the Marketing Events Specialist will be instrumental in helping build out our event marketing strategy and go to market plan.  This role combines marketing, events, sales, and program management, and requires a high degree of organization and customer-focused energy.

The Role:

• Maintain high level knowledge of the company’s vision mission and brand goals
• Support, organize and execute high impact marketing activities and events consistent with Lucid’s global brand culture
• Contribute to event ideation process and brainstorm
• Conduct venue and vendors’ research
• Build presentation (Mood Boards, Vision Boards, Activity Programs,)
• Gather vendor proposals, and make vendors competitive analysis
• Support with venue, partnership, agency, and vendor contracts, including negotiations, internal approval process and proper fulfillment
• Assist in compiling events budgets, and be the liaison with account payable
• Successfully execute projects at or below budget
• Coordinate the planning and execution of national and regional events and promotions such as consumer shows, product launches, studio openings, national events, and other activities that have national or worldwide relevance for the Lucid brand
• Support marketing vehicle demo fleet, assisting in the order process, supervising the appropriate use, and ensuring timely availability for sale at the end of the assigned programs.
• Supervise any contracted event support personnel
• Assist with vendors coordination during events set-up and tear-down
• Coordinate shipping procedures and arrangements pre and post events
• Develop and implement tools and activities for capturing new leads at events, managing data integration in Lucid CRM systems, reporting and metrics
• Maintain up-to-date knowledge of our products and their value to our customers
• Think critically about event lead data and recommend new and scalable strategies to improve both lead numbers and the customer experience
• Create, track and manage invite and RSVP lists
• General admin duties
• Perform other duties as assigned by senior management.

Qualifications:

• 5+ years of professional experience in marketing + events
• Working knowledge of hospitality and VIP management
• Passion for a fast-paced, high growth environment
• Proficiency in Microsoft Office (Outlook, Word, Excel, Power Point)
• Strong organizational, time-management, problem-solving, and analytical skills
• Self-starter and quick thinker who thrives in ambiguous and rapidly changing situations
• Self-reliant and can-do attitude
• Excellent communication, interpersonal and organizational skills, and the ability to relentlessly prioritize
• Strong sense of responsibility, and ability to complete tasks with minimal supervision
• Strong commitment to excellence and high standards
• Detail Oriented – develop a methodology to make certain all reports are accurate
• Ability to stand and walk for several hours at a time
• Integrity, honesty, openness, and willingness to operate as a team player
• Ability to effectively present information to upper management and other groups, internally and externally
• Excellent