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EMEA AVP, Employee Go-To-Market Leader

ServiceNow
Germanyfull_timeVerifiedPosted 27 Jan 2025

About the role

<h3>Company Description</h3><p>It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.</p><h3>Job Description</h3><p>EMEA AVP, Employee Go-To-Market Leader</p><p><strong>What you get to do in this role:</strong></p><p>As the EMEA AVP, Employee Go-To-Market Leader you will be responsible for driving market success across ServiceNow’s Employee Workflow product suites.  Key focus areas will include driving the workflow growth strategy, expanding solution sales specialist capabilities and shaping cross-functional ecosystem activities to build pipeline and capture market opportunities.  You will support solution market development, demand generation, and field enablement for the Employee Workflow portfolio of capabilities.</p><p>This leadership position comes with the opportunity to play a pivotal role in growing the business and driving lasting impact for the organization.  The ideal candidate is a proven sales leader, expert at partnering with global and product leadership to build &amp; grow business, a superb relationship builder, and an intellectually curious individual who can develop trust with senior leaders and stakeholders across the organization.  The candidate must be able to combine GTM expertise, product/market knowledge and sales GTM excellence to drive action and deliver results.</p><p><strong>What you get to do as a Geo Workflow Sales Leader:</strong></p><ul><li>Build GTM strategies and programs in partnership with WF/BU &amp; cross-functional business partners including marketing, partner, digital sales, core field sales, solution specialists and solution consulting. </li></ul><ul><li>Creation of business development strategies in partnership with Geo leadership to build healthy pipeline coverage and drive growth &amp; innovation.</li><li>Own the multi-quarter business performance view, continuously track &amp; monitor key metrics to ensure success, recommend course correction &amp; success initiatives.</li><li>Be the WF sales evangelist; actively represent the portfolio in large scale 1:Many customer and partner facing events and 1:1 executive briefing.</li><li>Bridge market insights and intelligence to shape product pricing &amp; packaging for GTM success. Inform the BU roadmap based on customer &amp; market insights.</li><li>Partner closely with Major Area-aligned solution sales specialist teams to help them adopt and execute WF strategies, programs, plays and activities.</li></ul><ul><li>Be the GTM voice for the Workflow in GTM plans, business reviews and, in general, represent the workflow from a sales perspective.</li><li>Foster and grow the workflow specialist community and culture; define enablement priorities, expand domain expertise, ensure competitive readiness.</li><li>Provide expert consultation in long-range and annual planning efforts including growth objectives, prioritization, enablement needs, workflow specialist sales compensation approaches, and other sales critical success activities.</li><li>Proactively collaborate with the GPC organization to develop GTM partners to deliver on workflow growth objectives.</li><li>Develop Multi-Workflow strategies in partnership with Geo WF Leader peers and product leaders.</li></ul><ul><li>Plan construction and targeting, co-ordination with marketing on required events.</li><li>Creation of thought leadership content, in conjunction with BU and marketing.</li></ul><ul><li>Providing enablement for scaling, in conjunction with Ops and Partner orgs; and</li><li>Conducting an aggregation of forecasting at a global level.</li></ul><h3>Qualifications</h3><p><strong>Qualifications</strong></p><p><strong>To be successful in this role, we need someone who has:</strong></p><ul><li>10+ years’ experience in sales, business development and GTM strategy</li><li>Proven enterprise software sales experience in a large, global matrixed sales organization. Experience in a specialist sales organization preferred.</li><li>Demonstrated success partnering with senior product leaders to build and grow businesses spanning a multi-BU product portfolio.</li><li>Deep sales, market and product knowledge relating to the Employee Workflow business; selling solutions to scale customer operations and improve end-customer experience.</li><li>Outstanding communication skills, ability to influence at all levels of the company.</li></ul><ul><li>Experience developing and running sales programs and strategies from inception to completion.</li></ul><

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ServiceNow

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