Designer, Global Consumer Products Creative

At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.

The Consumer Products Global Creative team is seeking a Designer to support the development of style guides, asset kits, character art packs, and creative assets across Netflix’s global portfolio of franchises.

This role will work across a wide range of titles and audiences—preschool properties to globally recognized franchises including Stranger Things, Bridgerton, One Piece, KPOP Demon Hunters, and beyond. The ideal candidate is comfortable adapting their creative approach across genres and demographics while maintaining a high standard of craft, storytelling, and brand integrity.

We’re looking for a highly skilled designer with exceptional design instincts, strong visual storytelling abilities, and a passion for character-driven brands. This person will be hands-on in the development of global creative tools and assets, partnering closely with the Global Creative team to help bring Netflix stories and characters to life for fans around the world. Illustration experience and familiarity working with character art are a plus, but not required.

The ideal candidate is a self-starter who thrives in a fast-paced environment, embraces ambiguity, and approaches challenges with curiosity, ownership, and a solutions-oriented mindset.

Responsibilities

• Design and develop global style guides, asset kits, and character art packs across Netflix franchises

• Create original design assets, guide layouts, and visual systems that support style guides, asset packs, and character art stylizations

• Design across a wide range of audiences and genres, adapting visual language, tone, and creative execution accordingly

• Translate narrative, character, and world-building elements into compelling visual systems that support consumer products globally

• Develop layouts, graphics, visual assets, and supporting creative materials across a variety of franchise creative programs

• Integrate character art, typography, and graphic systems into cohesive design solutions

• Partner with external agencies, illustrators, and vendors to develop and refine creative assets

• Provide clear, actionable creative feedback to external partners to ensure quality and brand consistency

• Balance long-lead foundational projects with fast-moving business priorities

• Manage assigned projects from concept through final production while maintaining timelines and creative quality

• Contribute creative ideas and solutions that elevate the quality and effectiveness of the work

• Support the organization, evolution, and maintenance of Netflix’s global creative asset libraries and design resources

What Success Looks Like

• Produces visually compelling work rooted in the story, audience, and brand of each title

• Demonstrates strong design judgment and exceptional attention to detail

• Creates clear, scalable creative tools and assets that are easy for partners to use and apply globally

• Successfully translates narrative themes and character-driven storytelling into consumer-facing creative

• Delivers high-quality work efficiently while managing multiple priorities

• Communicates clearly and collaborates effectively across internal and external partners

• Demonstrates strong ownership and accountability for assigned workstreams

• Brings curiosity, adaptability, and a solutions-oriented approach to creative challenges

• Comfortable being hands-on and jumping into design execution when needed

Skills & Experience

• 5+ years of experience in graphic design, brand design, licensing, consumer products creative, entertainment, or related fields

• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)

• Strong design craft with an exceptional understanding of composition, typography, color, and visual storytelling

• Experience developing s