Artist and Creator Marketing Manager, PreSonus

Fender Musical Instruments Corporation (“FMIC”) is located in Hollywood, CA. Our brand mission is to serve players and creators at every stage with products and brand experiences that fuel the pursuit of musical expression. Within FMIC Marketing we are building a global community of active players, creators, fans, followers, artists, and influencers across all our physical and digital products and channels.

We are currently searching for a talented Artist and Creator Marketing Manager (PreSonus) to join our global marketing team, based in Los Angeles, CA. This person will play an integral role in leading the PreSonus and Studio One Artist and Creator Marketing and Relations strategies with their proven ability to: identify and build highly effective relationships with impactful creators, artists, producers, engineers, mixers, music industry personnel and influencers; generating in-studio adoption through sales and seeding; and support the development of integrated marketing initiatives (product launches, content/social media, digital and creator-driven concepts) and programs that elevate talent, build the brand and create demand.

This role must be based in the Greater Los Angeles, CA area.

About the Job:

• Develop and lead the PreSonus and Studio One artist and creator marketing strategies while deepening our commitment to existing PreSonus and Studio One artists and creators.
• Identify and nurture effective relationships with emerging and established artists and creators, based on the highest levels of integrity and collaboration, to support them in their musical journey.
• Balance artist/creator relations, brand/product evangelism, and creative community outreach and education. 
• Provide best-in-class support and service to PreSonus and Studio One artists and creators at every stage, through sales and seeding, to ensure the right product is with the right artists and creators, in the right place, at the right time.
• Partner with global & regional marketing teammates and product teams to introduce artists and creators to the brand, provide strategic insights, guidance and align the right artists with key PreSonus and Studio One product launches, product lines and marketing initiatives.
• Work closely with artists’ management teams and marketing partners to drive strategic planning and identify opportunities to grow the visibility and co-marketing potential of PreSonus and Studio One artists and creators and properties (PreSonus.com, social media, content, affiliate, etc.).
• Work closely with PreSonus marketing teammates to elevate artists and creators with consumers, media and influencers, via artist- and brand-right marketing strategies spanning product, content, PR, social, grassroots, events, album/song launches, collaborations and more.
• Drive growth and engagement of both PreSonus and artist social channels via brand-right marketing strategies that elevate the artist and inspire / engage players and fans.
• Support the planning & development of artist and creator-driven concepts & initiatives through continual internal & external communication with artists and creators, their management teams, industry contacts and marketing teammates.
• Generate content and business relationships that contribute to other areas of company growth (media exposure, web traffic, digital subscriptions, etc.).
• Travel, as needed, to key cities to support the development of an effective network of trusted influencers and advisors and to support critical artist and creator programs.
• Establish Los Angeles and the Hollywood, CA office as a global hub for PreSonus artists and creators.

What You Need :

• Minimum 5-7 years of music, recording and entertainment industry experience and/or 5-7 years working directly with artists at a brand or agency with a direct focus on identifying and supporting artists to build marketing and/or grassroots programs.
• Proven track record of successfully collaborating with multiple emerging and high-profile music artists, creators, songwriters, producers, engineers, and music influencers.
• Ideal candidate is in audio production and industry circles, and willing to be an outgoing face for the PreSonus brand evolution and bring in target demo via existing relationships, be technical when needed and lead product demos, and have the ability to inspire artists and audio engineers alike. 
• Active and willing network of producers, engineers, mixers, creators, etc. in music & recording.
• Recording and Musical instruments background, with some level of proficiency with recording hardware/software.
• Service mindset — willing to champion & grow the evolving roster of artists and creators internally at Pre