Head of Sales

Hi, we're Nuts.com!

Nuts.com is a self-funded, profitable, rapidly growing multi-channel DTC specialty food and wellness company with over 550 people on our team. We're changing the landscape of snacking on nuts, dried fruit, chocolate and more! We planted our roots in Newark, New Jersey during the Great Depression, selling premium nuts on Mulberry Street's open-air market. We've come quite a long way since then, taking our multi-generational family business online in 1999. Even after 95 years, we continue to pride ourselves in expertly sourcing the highest quality foods and treating our customers like family.

What's our team like? We're driven, collaborative and entrepreneurial. Energy and passion power our business and we look for candidates who share in that excitement to help us continue to build something special.

The role:

The Senior Director of Sales will play a critical role in driving growth and success of Nuts.com at retail. This senior leadership position will be responsible for overseeing all aspects of sales operations, with primary focus on expanding the brand presence across various retail channels and classes of trade. The successful candidate will have a proven track record of driving sales performance in the CPG industry. This role owns our retail P&L and directs all aspects of daily operations. This role will be a transformational leader who can mentor a team, set high standards and ensure follow through on commitments made to the organization, building transparency and trust. 

This role oversees our retail sales across all classes of trade (mass, grocery, club, convenience, drug, Amazon, as well as Private label and bulk). They will work in close collaboration with the brand team, core business, finance, plant operations and reports to the General Manager. 

What you'll do:

• Develop and execute sales strategies to achieve revenue targets and maximize profitability. Lead the development and implementation of comprehensive sales strategies to drive revenue growth and market penetration across all classes of trade
• Own the profit and loss (P&L) for the sales function, closely monitoring financial performance and implementing corrective measures as needed
• Lead, mentor, and inspire a high-performing sales team, providing guidance and support to drive individual and team success
• Manage and develop our broker network as a key contact for all retail sales activities
• Drive continuous improvement initiatives to enhance sales processes, optimize efficiencies, and streamline operations
• Develop key capabilities to run, change and transform the business, to deliver today and create the future
• Develop reporting and scorecards linked to our sales and operational success metrics
• Create our channel strategy and sell-in approach across classes of trade. Retail, Bulk, Private Label, Smaller B2B customers
• Develop our pricing strategy for all classes of trade to deliver continued profitable growth
• Manage all sales operations
• Manage our demand planning, connect and coordinate with our supply planning team
• Stay abreast of industry developments, emerging technologies, and best practices in sales management to maintain a competitive edge
• Build and drive our sales planning
  • Leverage data analytics to understand sales trends and customer/consumer behavior
  • Develop key customer/channel strategy with enterprise mindset to deliver Company’s Business Plan
  • Develop a 3-year plan and annual operating plan to build a pipeline for key growth platforms
  • Translate business assessments, trends, and insights into actionable solutions.

What you'll bring:

• Bachelor's degree with record of high performance 
• MBA preferred
• 10+ years of proven track record of experience in sales leadership roles, with a focus on driving revenue growth and managing P&L
• Extensive experience in managing customer relationships across diverse channels, including mass customers, grocery, clubs, and e-commerce platforms like Amazon
• Strong strategic planning and execution skills, with the ability to develop and implement effective sales strategies
• Exceptional leadership and team-building abilities, with a demonstrated capacity to motivate and empower sales teams to achieve results
• Excellent communication, negotiation, and interpersonal skills, with the ability to build rapport and influence stakeholders at all levels
• Strategic thinker with a customer-centric mi