Marketing Strategy Senior Associate

The Senior Marketing Strategy Associate, within the Lending Marketing team, will work across various lending products, initially focusing on Chase Pay In 4 and My Chase Loan, and will serve a pivotal role in the oversight of campaign strategy and planning. This position will be responsible for managing marketing roadmaps, building marketing strategy for all digital owned channels, and overseeing the development of campaign communications, which includes creative assets. This position sits within Customer & Connected Commerce Marketing, within Card Services in Chase’s Marketing Growth & Innovation organization.

Job Responsibilities

• You will help create the go-to-market plan for the products under your oversight, by utilizing our internal marketing channels and capabilities (email, banners, digital touches, branch communications), as well as help inform our external marketing strategy (paid media, social, PR).
• You will partner across lines of business (LOBs) and our marketing centers of excellence (COEs) to build relationships and ensure our work is resourced and prioritized
• You will develop subject matter expertise (SME) in lending and ensure all our strategies address LOB goals and objectives.
• You will analyze marketing performance, customer insights, and key industry competitors in order to recommend and prioritize areas of optimization.

Required qualifications, capabilities, and skills

• Bachelor’s degree or equivalent work experience
• Strong project management and communication skills
• Experience working with creative agencies (internal and external) and developing creative briefs
• 3+ years of marketing experience, preferably with digital-first initiatives and in the financial services industry 

Preferred qualifications, capabilities and skills

• Work in a fast-paced, results-driven, highly dynamic environment while juggling a variety of workstreams
• Proactively identify and own opportunities and resolutions end-to-end
• Manage multiple stakeholders and help influence decisions for alignment
• Collaborate with strategy partners to better understand each supported product and their KPIs

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans