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VP Sales - Grocery East

The Campbell's Company
USA - Remote, United States, United StatesRemotefull_timeVerifiedPosted 15 Aug 2025
💰 $351,400/yr($244,500/yr$351,400/yr)

About the role

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8. 

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s…

  • Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
  • Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
  • Campbell’s offers unlimited sick time along with paid time off and holiday pay.
  • If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
  • Giving back to the communities where our employees work and live is very important to Campbell’s.   Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.
  • Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

VP Sales – Grocery East

Campbell Soup Company is a multinational food company headquartered in Camden, NJ.  It is driven and inspired by its purpose: Connecting people through food they love. For generations, people have trusted Campbell’s to provide authentic, flavorful and readily available foods and beverages that connect them to each other, to warm memories, and to what's important today. 

Campbell's portfolio is focused on two distinct businesses in its core North American market:  Campbell Snacks and Campbell’s Meals and Beverages. This focus enables it to leverage its iconic brands and strong positions in the market where it has the greatest presence.  Campbell’s Snacks, home to well-known brands such as Pepperidge Farm and Milano cookies, Goldfish crackers, Snyder's of Hanover pretzels, Kettle and Cape Cod chips, Lance crackers and Late July organic tortilla chips; and Campbell’s Meals and Beverages, which houses the Campbell's, Swanson, Chunky and Pacific soup and broth brands as well as V8 juices, Rao’s and Prego Italian sauces, and Pace Mexican sauce, among others. The strategy is one of focused differentiation anchored in value creation. This focus enables it to leverage its iconic brands and strong positions in the market where it has the greatest presence.  Campbell's is being reshaped to drive sustainable growth and enhance shareholder value by implementing a dual mandate to strengthen their core business and expand into higher-growth spaces.

Role Description:

Reporting to the Head of Sales and Retail Execution - Meals & Beverages, the VP Sales – Grocery East is accountable for the delivery of top line revenue growth. Major areas of responsibility include: sales and customer strategy, sales execution, profitability of business and key strategic selling initiatives. Importantly, this leader is expected to be a sales executive team member, providing his/her input on relevant business matters. This role provides direction and aligns the team in meeting the objectives set by the over-arching strategic customer plan.  Responsibilities include defining and executing corporate sales strategies and sales initiatives with excellence to produce extraordinary results.

Specific responsibilities include:

  • Develop and/or oversee the implementation of strategic plans for the Grocery Customers in the East (including Publix, Meijer, Wakefern, ADUSA and other regional customers)

  • Ownership of the Operational and Strategic Joint Business Plan

  • Responsible for developing the Annual Operating Plan for the assigned customers and ensuring fiscal responsibility and managing the P&L.

  • Develop strong working relationships with the most senior / top leaders at the Customers

  • Ensure that team members develop and execute strategic customer plans that will deliver the team's volume, profit and share growth goals for each category.

  • Manage trade spend budget across the team.

  • Maintain focus with regard to corporate strategies and financial responsibility.

  • Ensure that controls are maintained to measure and monitor sales spending, sales expenses, and Office expenses, etc. 

  • Oversee the execution of brand strategies and category management initiatives.

  • Implement and enforce Campbell policy; ensure customer compliance with defined contr

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Company

The Campbell's Company

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