Senior Associate Director of Design Strategy & Operations

University Overview

The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn’s distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America’s Best Large Employers in 2023.

Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play.

The University offers a competitive benefits package that includes excellent healthcare and tuition benefits for employees and their families, generous retirement benefits, a wide variety of professional development opportunities, supportive work and family benefits, a wealth of health and wellness programs and resources, and much more.

Posted Job Title

Senior Associate Director of Design Strategy & Operations

Job Profile Title

Associate Director C, Arts and Media, Communications and Marketing

Job Description Summary

Reporting to the Director of Strategic Initiatives in the Penn University Life Division, the Senior Associate Director of Design Strategy & Operations is responsible for the implementation and development of on-brand visual content for University Life print and digital campaigns.

The Sr. Associate Director will develop a deep understanding of the relationship between the University and Divisional brand guidelines. This knowledge will be the foundation which will inform creative strategy from initial concept to final designs that optimize the user experience. The ideal candidate will provide tutorials and templates for student interns, staff, and other campus colleagues to use for successful promotional campaigns. They will assist the Director of Strategic Initiatives to find opportunities to improve design systems, address user needs, and ideate better user experiences.

Job Description

Job Responsibilities

• Implementation and maintenance of University Life brand guidelines.
• Produce high-quality digital and print visuals including but not limited to posters, brochures, logos, web & social media graphics.
• Oversee management of user experience, user interface (UX/UI) and implementation of web accessibility guidelines, utilizing design principles and best practices for web accessibility.
• Facilitate tutorials and templates for student interns, staff, and other campus colleagues to use for successful promotional campaigns.
• Research and implement new and traditional graphic design processes to create the most effective marketing and communications materials.
• Assist Director of Strategic Initiatives with Design Strategy development and communication to stakeholders.
• Direct project needs and provide feedback to Part-Time Associate Direc