Fintech Marketing Services Manager, Business Development

Company Description

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters — to you, to your community, and to the world.

Progress starts with you.

Job Description

This is an exciting time to join Visa’s North America Marketing Services team. We are evolving how we partner with fintech clients—focusing on a more proactive, results driven approach that deepens relationships and delivers measurable impact. Our team leverages Visa’s insights, platforms, and sponsorship assets to help clients build competitive advantages and stronger customer connections.

Our Fintech clients span a wide range of industries, including consumer fintech, fintech issuers, crypto, B2B, and remitters. The Marketing Manager reports to the Marketing Director and plays a key role in shaping and executing client marketing strategy.

The Manager supports consultative discovery to identify product and payment marketing opportunities and process improvements within the Fintech segment, while assisting business development efforts that drive Visa purchase volume, Value Added Services revenue, and client brand growth. Marketing engagements may include customer research and insights, marketing strategy, creative development, channel activation (email, paid social, paid display, search, OOH), influencer marketing, sponsorship and event marketing.

This role partners closely with Sales, Product, Visa Consulting & Analytics, Research, Marketing, Legal, Sponsorship and agency teams to deliver meaningful business outcomes for Visa and our clients.

Essential Functions

• Work cross-functionally to support the sell in and seamless implementation of marketing programs that leverage Visa resources and expertise. Key stakeholders include Account Sales Team, Consulting & Analytics, Product Marketing, Research and Insights, Brand, Product, Communications, Digital Media and Legal
• Manage internal Visa processes to support the implementation of marketing projects including business development pipeline tracking, project pricing reviews/approvals, agency/client SOWs, vendor invoicing and project revenue recognition.
• Support business development team responsible for selling B2B2C, B2B and B2C marketing programs and participate in ideation of marketing programs and process improvements which may include marketing research & insights, marketing strategy, creative development, channel delivery and Visa sponsorships
• Responsible for building partnership relationships with the cross-functional team, including Sales, Product, Marketing and agencies, to deliver best-in-class marketing plans that drive business goals for both Visa and its clients. 
• Ability to thrive in a fast-moving, highly matrixed environment and be results-oriented, flexible, and possess a “can do”, positive attitude.  

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

This position is not eligible for Sponsorship.

Qualifications

Basic Qualifications:

• 5 or more years of work experience with a Bachelor’s Degree or an Advanced Degree (e.g., Masters, MBA, JD, MD, or PhD)
• General knowledge and basic understanding of marketing principles and campaign management
• Experience working in, with and/or managing creative agencies
• Experience successfully prioritizing and managing multiple projects/deliverables
• Capable of working cross-functionally to ensure project deadlines and budgets are met
• Ability to self-manage and support multiple projects, as needed
• Employs sound judgment and rationale when problem solving and making decisions
• Communicates effectively with internal and external stakeholders
• Strong written and oral communication skills
• Strong project management skills 
• Proficient in MS Excel and PowerPoint

Preferred Qualifications

• 6-8 years of experience in financial services marketing, consumer marketing, payments industry, financial services, and/or consulting with clients that involved launching new brands/products, lead generation, loyalty campaigns, new customer acquisition and growing existing customer portfolio
• Experience in digital, social, paid search, influencer, and sponsorship or events marketing
• Strong presentation skills, written and in person communication skills, executive presence, building