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Senior Machine Learning Engineer - Ads Bidding & Pacing

Apple
United Statesfull_timeVerifiedPosted 12 Mar 2026

About the role

Summary

At Apple, we focus deeply on our customers’ experience. Apple Ads brings this same approach to advertising, helping people find exactly what they’re looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass.

Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone.

We are seeking a self-motivated individual that will build out the next generation of our ads platforms and ensure that Apple provides the most relevant and high quality ads experience while maintaining a healthy marketplace. You should have experience developing and implementing machine learning or optimization algorithms, ideally within the ads space, recommendations, or search relevance. You will have an excellent understanding of scalable architectures and thrive working in Agile environments.

Description

In this role, you will design and build scalable solutions that enable advertisers to optimize for their campaign goals and performance on the Apple Ads. You will have the opportunity to build the next generation solutions for budget and bid optimization that enable driving optimal campaign performance and advertiser experience. You will have the opportunity to apply your ability to move the state of the art techniques in a fast growing business that positively impacts publishers, developers and Apple users at global scale. The ability to be a great teammate under tight deadline constraints is key to success.

Preferred Qualifications

Experience in ads optimization, recommendations, or search relevance optimization is highly preferred

Minimum Qualifications

5+ years of experience building machine learning and quantitative optimization capabilities across many different product areas at scale
Experience in machine learning, quantitative methods, control systems, or reinforcement learning
Ability to apply and implement research concepts, ultimately in production quality code
Experience defining clear, testable research hypotheses, including intended impact on the business
Deep knowledge of design of experiments, online experimentation approaches, preferably at scale
Ability to formulate and advocate for R&D objectives and results to cross-functional team members including executive business leadership and product management
Experience contributing and/or reviewing research for top conferences and publications
Deep fluency in Java or Python.
Experience with Spark, Hadoop or other distributed frameworks.
PhD in Machine Learning, Statistics, Control Theory, Forecasting, Optimization, Reinforcement Learning or related field with experience building production systems or have equivalent experience working with large data science / machine learning projects in industry.

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Company

Apple

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