Senior Program Manager, GTM Analytics

Company Description

Zayo provides mission-critical bandwidth to the world’s most impactful companies, fueling the innovations that are transforming our society. Zayo’s 141,000-mile network in North America and Europe includes extensive metro connectivity to thousands of buildings and data centers. Zayo’s communications infrastructure solutions include dark fiber, private data networks, wavelengths, Ethernet, and dedicated Internet access. Zayo serves wireless and wireline carriers, media, tech, content, finance, healthcare and other large enterprises.

Zayo is seeking a Senior Program Manager, GTM Analytics to join our Sales Operations team. This individual will be instrumental in driving Zayo’s go-to-market (GTM) strategy through program management, advanced analytics, automation, and cross-functional collaboration. As a senior-level contributor, you will develop and lead strategic initiatives focused on annual planning, sales performance optimization, market analysis, and creating scalable analytics insights that empower our sales organization.  

Location: This role will consider applicants that currently reside in the United States. Denver, Colorado metro area preferred.

Key Responsibilities 

Go-to-Market Strategy & Analytics 

• Collaborate with cross-functional stakeholders to build GTM analytics frameworks to evaluate market penetration, customer segmentation, product trends, and campaign effectiveness. 

• Deliver actionable insights that guide GTM decisions, including territory design, resource allocation, and customer targeting. 

• Partner with Marketing, Product, and Commercial teams to assess pipeline health, market trends, and revenue opportunities using predictive and descriptive analytics. 

• Program manage the annual planning process. Design sales modules, recommend quota assignments, provide data and reporting to sales leadership team. 

• Collaborates cross-functionally to implement scalable AI solutions that improve efficiency, reduce manual effort, and support data-driven decision-making. 

Sales Reporting & Performance Insights 

• Develop and maintain dashboards and KPIs across sales performance, forecasting and funnel trends, and churn metrics using tools such as Tableau and Power BI. 

• Create user level insights to drive efficiency and effectiveness across the sales organization. 

• Translate complex data into executive-level narratives that influence strategic decisions at the leadership level.  

• Own regular and ad-hoc reporting for strategic planning, QBRs and executive stakeholders, aligning reporting outputs with key business initiatives and performance goals. 

Automation & Scalable Solutions 

• Design and implement advanced models, scripts, and automated workflows to streamline data integrity across Sales Operations. 

• Build reusable analytics assets that enable self-service reporting across GTM functions and reduce manual data work. 

• Establish and enforce data governance practices across Sales Operations, ensuring data consistency, accuracy, and version control. 

• Lead continuous improvement initiatives across the sales and GTM ecosystem by identifying inefficiencies and recommending technology or process-based solutions. 

Cross-Functional Collaboration & Leadership