Artistri® Global Marketing Leader

At DuPont, we are working on things that matter; whether it’s providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. 

If you would like to be a part of a premier multi-industrial company that is delivering sustainable solutions that bring real purpose and value, of a company with collaborative spirit because it believes that we work best when we work together as a team and values the diversity of thought, then DuPont is the company for you!

We are excited to share that on May 22, 2024, DuPont announced plans to separate(1) into three industry-leading, independent publicly traded companies. This strategic move will create focused businesses with distinct investment profiles. We believe the proposed separations will create opportunities for all three future companies to better serve their customers and unlock long-term value for stakeholders. This process is expected to take 18-24 months from the date of announcement to complete. We are committed to supporting our employees throughout this transition and ensuring a smooth and successful separation process. We look forward to welcoming new talent who are interested in contributing to the continued success and growth of our evolving organization.

WHY JOIN US?

Our purpose is to empower the world with essential innovations to thrive. We work on things that matter! 

Have the Opportunity to chart your own course, challenge yourself, and acquire new capabilities to build a rewarding and fulfilling career. We reward employees with competitive pay and incentives to recognize skills, competencies, and contributions to business results. 

Get to Experience a collaborative environment where teamwork is celebrated with flexibility that enhances balance and an inclusive atmosphere that is welcoming to all!

Get to know our Purpose and make it yours by bringing innovations to market that improve the world, share a commitment to sustainability that makes our planet better and give back to communities in which we work and live.

DuPont Electronics & Industrial has an open position of Global Marketing Leader. The Global Marketing Leader is responsible for developing and implementing effective brand and global marketing strategies for the Artistri® Digital Inks business.   This role is accountable for developing marketing strategies and translating these strategies into actionable execution plans in cooperation with business leadership, Sales, R&D and Product Management. The scope of brand and market management responsibilities includes the execution of needs-based-segmentations, market insights and VOC, competitive intelligence, product marketing, marketing programs & brand activation.  

The Artistri® Digital Inks Global Marketing Leader will drive and own the development of both long- and short-term business and marketing plans for major products to meet share, volume, profit, customer and brand objectives.  He/she will initiate, organize and coordinate the marketing and brand strategy for Artistri® to ensure the business’ strong market position and differentiation to achieve maximum sales volumes and profits.  He/she will also be responsible for identifying long-term opportunities within the market based on unmet customer needs and subsequently prepare the plans to develop, test and launch new valuable offerings to grow wallet share.

Additional Responsibilities Include

• Responsible for the development and execution of the Artistri® Global Marketing Plan consistent with Global Business Plan in collaboration with multi-functional teams
• Assessment of competitive strengths, weaknesses and strategies to position our business to anticipate and respond faster than the competition in the introduction of solutions and platforms.  He/she is a key member of New Product Commercialization teams
• Responsible for marketing program development to drive profitable growth in targeted market segments
• Develops pricing strategies across as required to support global customers and pricing consistency
• Organizes market information/knowledge in an insightful and impactful way that informs strategic choices and results in business growth
• Brings marketing processes and tools to resources in support brand goals and drive the marketing funnel
• Develops and implements brand activation programs to achieve measurable sales and marketing results

Qualifications

• Master’s degree and/or MBA preferred
• Several years of Sales and/or Marketing experience
• Strong marketing skills and experience with a proven track