Retail Execution Specialist - New Haven, CT
The Coca-Cola CompanyAbout the role
Job Description Summary:
Join Team our team for an Exciting Career with Advanced Hydration!
If you’re highly competitive, have a passion for winning and interested in starting a career where sales, insights, sports and creativity intersect—you’ve come to the right place.
Our Advanced Hydration Team is looking for a Retail Execution Specialist (RES) to join our team. Advanced Hydration seeks energetic, passionate, and positive individuals who want to join the biggest underdog fight in the history of consumer-packaged goods. Our Retail Execution Team will bring our OBSESSION with becoming #1 in Advanced Hydration to life in-store.
As a Retail Execution Specialist (RES), you will be the ultimate ambassador for our Advanced Hydration Brands. You'll be responsible for amplifying the execution of our fan and athlete-loved brands on shelves and displays in-store, focusing on execution, merchandising, and upselling. Your role is crucial in driving sales growth and maximizing the presence of our brands within your assigned territory.
RESPONSIBILITIES:
· Sales Growth and Merchandising: Identify and capitalize on opportunities to grow the base business, increase sales, optimize display space, and improve productivity while maintaining excellent customer service.
· Creative Display Management: Assist with the installation and maintenance of creative displays aligned with branding initiatives, creating disruption points throughout the store to engage consumers with our brands.
· Brand Ambassadorship: Actively interact with store personnel and consumers to provide in-depth product knowledge and insights, ensuring a positive brand experience.
· Program Execution: Efficiently execute all sales programs and initiatives, including selling-in promotional programs, ensuring customer compliance, and achieving maximum brand potential.
· Collaboration: Partner with Coca-Cola Merchandisers and the Advanced Hydration Field team to execute sales and merchandising plans effectively, maintain product inventory levels, minimize out-of-stocks, and uphold company merchandising standards.
· Customer Insights: Gather and report customer needs, problems, interests, and competitive activities, providing valuable input to internal teams for continuous improvement and increased customer goodwill.
· Territory Account Maintenance: Handle tasks such as checking date codes, managing account adherence to plan-o-grams, replacing decals or tags, and transporting, building, and maintaining point-of-sale advertising and coupons for territory accounts as needed.
· Technology Utilization: Utilize company-provided technology for real-time daily reporting, analyze reports, and leverage insights to drive success in-store.
REQUIREMENTS:
· Bachelor's degree or relevant experience preferred
· Entry-level applicants with a willingness to learn will be considered; candidates with 0-2 years’ experience in sales, merchandising, marketing, or customer service are encouraged to apply
· Must be located in New Haven, CT area or willing to relocate at your own expense
· Strong selling skill set and ability to influence store/ownership personnel through fact-based data selling, problem solving, and creative thinking
· Self-motivated with the ability to work independently within a large territory and multitask across a large number of stores
· Strong interpersonal and time-management skills; ability to effectively communicate successes, challenges, and opportunities, verbally and in writing, cross-functionally and through all levels of management
· Entrepreneurial spirit and enthusiasm for our brands and their purpose
· Must be able to lift upwards of 25-50 lbs with frequent bending, reaching, and kneeling to support product display building and events
· Occasional off-hours/weekend work, as needed
· Must have a personal vehicle, maintain an excellent driving record, and hold a valid driver’s license for use during work hours; willingness to drive throughout the territory is essential, including the ability to drive long distances as needed
· Motor Vehicle Records must satisfy company standards per Driving Policy
· Salary Range: $45,000-$57,000 (base pay dependent on location)
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.Skills:
Pay Range:
United States of America: $50,000 - $54,000Base pay offered may vary depending on geography, job-related knowledge, skills, and
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