Senior Product Manager, Professional/HCP Marketing

Otsuka Pharmaceutical Company is a global healthcare company with the corporate philosophy: “Otsuka-people creating new products for better health worldwide.” Otsuka researches, develops, manufactures and markets innovative products, with a focus on pharmaceutical products to meet unmet medical needs and nutraceutical products for the maintenance of everyday health.

The Senior Product Manager of HCP Marketing will be responsible for supporting the HCP marketing efforts for the product to various stakeholders This person will be responsible for the day-to-day development and delivery of key brand deliverables and materials (print and digital) to appropriately market the product to HCPs.

The core responsibility is leading the existing and future marketing tactical development and cross-functional teams on a daily basis to ensure successful execution in support of strategies fueling brand growth. This individual will work independently and cross functionally internally and with agencies to drive completion of the projects and associated communications to field, on-time and on-budget. This individual will be instrumental in partnering with the sales, omnichannel, digital medical, legal and regulatory teams to approve materials for field sales team.

This individual will be an expert on clinical trial data, the nephrology marketplace, and HCP customers. This individual will also contribute market expertise and generate ideas and strategies as result of KOL interactions, sales visits, etc. You will report to the Director, HCP Marketing Rare Renal Launch Lead.

This position is based in Princeton or can be remote. Travel is expected 30% of the time based on business needs.

Job Description:

• Responsible for working to bring the brand strategic vision to life for HCP execution through tactical execution and managing corresponding budget

• Manage the PRC process for submissions of material in concert with their creative agencies

• Ensures all marketing activities under direction meet all state, federal, industry and corporate compliance standards

• Collaborates and shares insight with learning and development, legal, trade amongst others

Minimum Qualifications:

• BA/BS and 2 or more years of experience or related experience

• Experience with the development and execution of HCP marketing materials

• Experience with external partners such as KOLs and advocacy groups

• Budget management experience

Preferred Knowledge, Skills, and Abilities:

• Experience/knowledge of nephrology market

• Demonstrated success working with cross-functional teams; e.g., Sales, Medical Strategy, Market Research, Learning and Development/Sales Training, and Review Committees, Payer and Digital marketing.

• Demonstrated ability to manage external agencies and vendors

• Strong teamwork, collaboration and communication skills

• Experience working on a product/s with a specialty pharmacy distribution

• Sales and/or sales training experience

• Project management and finance experience

• MBA and/or advanced degree in marketing

Our Benefits:

• Comprehensive medical, dental, vision and prescription drug coverage

• Company provided Basic Life, AD&D, Short-term and Long-term Disability insurance

• Tuition reimbursement

• 401(k) match

• PTO allotment each calendar year, paid holidays, and paid leave programs as well as other company provided benefits

Competencies
Accountability for Results - Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
Strategic Thinking & Problem Solving - Make decisions considering the long-term impact to customers, patients, employees, and the business.
Patient & Customer Centricity - Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
Impactful Communication - Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
Respectful Collaboration - Seek and value others’ perspectives and strive for diverse partnerships to enhance work toward common goals.
Empowered Development - Play an active role in professional development as a business imperative.

Come discover more about Otsuka and our benefit offerings;