Events Marketing Manager, Experiential Marketing

With millions of diners, 60,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping restaurants thrive. Our world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion. 

Every employee at OpenTable has a tangible impact on what we do and how we do it. You’ll also be part of a global team and its portfolio of metasearch brands. Hospitality is all about taking care of others, and it defines our culture.

At OpenTable, we are on a mission to help restaurants do what they do best - better. To help us accomplish that mission, we are looking for a Marketing Manager focused on events, campaigns and restaurant industry relations. 

We are looking for a creative marketing professional with deep, restaurant industry knowledge to join the team. Reporting to the Director of Experiential Marketing on the B2B Marketing team, you will have a pulse on the national dining scene and key industry talent get excited to create campaigns and experiences to solidify OpenTable's role within the restaurant community. You will help develop the strategy for and execute diner and restaurant-facing events, building on how we partner with and support restaurants.

Responsibilities

• Oversee programs and events from conception to execution in the US, targeted at both our restaurant and diner audiences, to shift perceptions.

• Help create our presence at external events to deepen industry relationships and promote the OpenTable brand (e.g. trade shows, food festivals, industry talks, webinars)

• Contribute to strategic planning for B2B and B2C events and programs to help achieve company goals

• Execute on OpenTable’s events strategy: coordinate with internal and external partners, develop timelines, pull together creative assets, and execute on the ground for a successful event

• Analyze results and report out on event performance

• Work with the field, Product Marketing, and PR on field communications and restaurant participation in B2B webinars, speaking opportunities and more

• Oversee the contracts, payments and approvals process for vendors

Requirements

• BA/BS degree

• 5+ years of work experience in events and experiential activations as well as experience with digital marketing and PR

• Restaurant industry or adjacent experience preferred; passion for food/dining 

• Extremely organized with high attention to detail

• Work well both independently and collaboratively 

• Comfort with data, numbers, and trend analysis

• Up-to-date on trends in both the industry and within popular culture 

• Experience working across departments including with brand, design, or creative teams

• Travel expectation up to 40%

Benefits and Perks

• Work from (almost) anywhere for up to 20 days per year

• Focus on mental health and well-being:

  • Company-paid therapy sessions through SpringHealth

  • Company-paid subscription to Headspace

  • Annual company-wide week off a year - the whole team fully recharges (and returns without a pile-up of work!)

• Paid parental leave

• Generous paid vacation + time off for your birthday

• Paid volunteer time

• Focus on your career growth:

  • Development Dollars

  • Leadership development

  • Access to thousands of on-demand e-learnings

• Travel Discounts

• Employee Resource Groups

• Competitive retirement and health plans

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. The range for this United States located role is $100,000-$120,000.

We offer a competitive base salary and benefits including: health benefits; flexible spending account; retirement benefits; life insurance; paid time off (including PTO, paid sick leave, medical leave, bereavement leave, floating holidays and paid holidays); and parental leave benefits. This role is eligible to be considered for an annual bonus.

Work Environment & Flexibility

At OpenTable, we pride ourselves on fostering a global and dynamic work environment. As a te