Downstream Marketing Manager

Axogen is committed to building and maintaining a strong and gratifying company culture that fosters professional growth. Our hands-on and personal approach makes transitioning to a new job a seamless and enjoyable process. Most benefits are effective on day one!  

Axogen is an equal opportunity employer and does not discriminate against applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or veteran status. 

 Why you’ll love working at Axogen: 

• Friendly, open, and fun team culture that values unique perspectives 
• Company-wide dedication to profoundly impacting patients’ lives 
• Comprehensive, high-quality benefits package effective on date of hire 
• Educational assistance available for all employees 
• Matching 401(k) retirement plan 
• Paid holidays, including floating holidays, to be used at your discretion 
• Employee Stock Purchase Plan 
• Referral incentive program 

Axogen Mission and Business Purpose

Our business purpose is to restore health and improve quality of life by making restoration of peripheral nerve function an expected standard of care. We aim to lead the markets we serve by always requiring the solutions we offer patients and caregivers provide an improved benefit-to-risk profile as compared to existing standards of care. To ensure we deliver improved benefit-to-risk solutions, we will guide and expect the market and design requirement specifications underlying our engineering, business development, and clinical research activities, objectively target advancements in standards of care.

Job Summary of the Downstream Marketing Manager

The Axogen Downstream Marketing Team is committed to executing high-impact strategies that increase technology and technique awareness, optimize commercial excellence processes, and drive market adoption of Axogen’s innovative portfolio. As a Downstream Marketing Manager, you will be instrumental in ensuring successful execution of marketing initiatives that support account development, product growth and strategic marketing objectives. This role requires strong leadership, analytical skills, and cross-functional collaboration to develop and execute impactful marketing programs in the field. You will work closely with sales, account development team, market development, and other key stakeholders to drive therapy awareness programs, institutionalize nerve repair algorithms across multiple specialties within healthcare accounts, and optimize commercial execution. Reporting to the Director, Downstream Marketing, this role provides significant opportunities for leadership development and career growth within Axogen.

Requirements of the Downstream Marketing Manager

• Bachelor’s degree required; Master’s Degree (MBA) or equivalent experience is preferred.
• Minimum 3+ years of proven success in product management, marketing or sales, with a strong focus in pharmaceutical, diagnostics, medical device, or other healthcare industry. Experience developing and launching new technologies in the medical field is a plus.
• Therapy awareness and/or market development experience is preferred.
• Experience regarding New Market Expansion or expanding products and/or therapies into new markets or surgical applications is highly preferred.
• Strong Written and Verbal Communication Skills; Excellent ability to convey complex information to various audiences.
• Ability to thrive in a fast-paced, collaborative environment, managing multiple priorities with a focus on delivering measurable results.
• Ability and willingness to travel domestically (up to 50%) to support customer engagements and training .

Responsibilities of the Downstream Marketing Manager

The specific duties of the Downstream Marketing Manager include but are not limited to:

Therapy Awareness & Market Development

• • Develop, plan, and implement educational and marketing activities to raise awareness of advanced treatment options within the healthcare community.
  • Execute high-impact Therapy Awareness events to increase access to Axogen’s portfolio solutions.
  • Build strong relationships with healthcare providers, advocacy groups, and industry leaders to drive market expansion and therapy awareness.
  • Develop regional referral pathways for patients needing specialized evaluation for advanced therapies.
  • Provide clinical expertise and educate healthcare providers on patient selection for Axogen’s solutions.
  • Create patient care pathways to identify high-risk patients who may benefit from Axogen’s therapies.
  • Deliver education to patient support groups and networks to enhance public awareness of tr