Director, GTM Program Management & Analytics
HasbroAbout the role
<div class="content-intro"><p><span style="font-size: 12pt;">We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.</span></p></div><p><span data-contrast="auto">At Wizards of the Coast, we connect people around the world through play and imagination, from Magic: The Gathering and Dungeons & Dragons to a growing multiverse of games and experiences. This role sits at the center of how we bring those products to market.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></p> <p><span data-contrast="auto">We're hiring a Director, GTM Program Management & Analytics to lead our commercial go-to-market function. This role leads a cross-functional team responsible for bringing initiatives and programs to market, from content to instore execution and customer engagement. You'll lead how our commercial programs are built, launched, and scaled across retail and digital channels. Working cross-functionally with Studio, Digital, Commercial, Marketing, Insights, and other stakeholders, you'll build the processes and operating cadence that ensure programs are executed consistently, measured effectively, and drive customer engagement and commercial growth.</span><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></p> <p><strong><span data-contrast="auto">What You'll Do:</span></strong></p> <p><strong><span data-contrast="auto">Team leadership & Cross Functional Execution</span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":0,"335551620":0,"335559738":240,"335559739":240}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{&qu
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s
Similar roles
Director, Global Communications, Endotronix
Edwards Lifesciences
$200,000/yr
Director, Experience Engineering (Front End, Content, Mobile)
VF Corporation
$237,600/yr
Associate Director, Oncology Key Accounts - North Carolina
MSD
$300,300/yr