Director, Global Talent Attraction

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Director, Global Talent Attraction

As the Director, Global Talent Attraction, you are responsible for leading and managing Mastercard’s Global Talent Attraction strategy and initiatives in collaboration with cross functional teams including Communications, Employer Branding, Early Careers, Talent Acquisition, and business stakeholders.

At the core of this critical role, you will be responsible for overseeing organic and paid recruitment marketing, and campaign execution across regions and job families worldwide. This person will be responsible for leading a high-performing team of recruitment marketers and activating Mastercard’s employer brand and drive high quality talent pipelines at scale.

This is a highly visible role for a candidate with a background leading large scale, global talent attraction efforts for a tech-centric company who brings strategic clarity, operational rigor, and a deep understanding of how brand, data, and storytelling fuels hiring outcomes.

Major Responsibilities

Strategy and vision
• Evolve and execute on Mastercard’s global talent attraction strategy, aligning employer branding, recruitment marketing, and candidate engagement to enterprise hiring priorities, and showcasing Mastercard as a premier career destination.
• Translate business and workforce plans into scalable, insight-driven attraction strategies across technology, product, sales, consulting, and early career talent.
• Set annual priorities, roadmaps, and success metrics for the team, ensuring clarity, focus, and measurable impact

Team leadership
• Lead, coach, and develop your global team of recruitment marketers
• Establish clear roles, goals, and performance expectations, fostering accountability and growth.
• Build strong succession, capability development, and career pathways within the team.

Stakeholder partnership
• Serve as a trusted advisor to senior talent acquisition leaders and stakeholders globally.
• Partner with regional and functional leaders to tailor attraction strategies to local market needs, while maintaining global brand consistency.
• Collaborate with Communications, Employer Brand, Marketing, and other key stakeholders to ensure alignment across platforms, messaging, and design.

Recruitment marketing and employer brand
• Oversee global recruitment marketing campaigns across digital, social, CRM, events, paid media, and career site channels.
• Ensure employer brand storytelling is authentic, inclusive, data-informed, and reflective of Mastercard’s culture, values, and global impact.
• Guide content strategy including job family narratives, location-based storytelling, employee stories, and campaign assets.

Insights and optimization
• Own attraction performance metrics, dashboards, and reporting across awareness, engagement, conversion, and pipeline quality.
• Use insights to continuously optimize campaigns, channels, messaging, and investment decisions.
• Set standards for experimentation, A/B testing, and evidence-based decision-making across the function.

Governance and operational excellence
• Establish scalable processes, playbooks, and best practices for recruitment marketing globally.
• Assist in managing budgets, vendor relationships, and agency partnerships to maximize ROI and impact.
• Ensure strong governance, brand consistency, and compliance across all attraction activities.


What are we looking for?
• Advanced professional experience working in Talent Attraction, Recruitment Marketing or Employer Branding. Global experience is a plus.
• Proven experience leading and developing high-performing teams.
• Prior experience working for a high-growth organization competing for highly sought-after talent, including technical professionals, and having held roles that were directly tied to meeting ambitious talent acquisition goals
• Previous leadership role in launching an EVP across multiple regions and/or functions
• Strong strategic mindset with the ability to move seamlessly from vision to execution
• A track record with paid as well as organic talent acquisition focused marketing & media campaigns including social media, paid social advertis