Director, Distribution Marketing

About the Business

Headquartered in Dublin, OH, Cardinal Health is a global healthcare services and products company. We provide customized solutions for hospitals, healthcare systems, pharmacies, ambulatory surgery centers, clinical laboratories, physician offices and patients in the home. We are a distributor of pharmaceuticals and specialty products; a global manufacturer and distributor of medical and laboratory products; an operator of nuclear pharmacies and manufacturing facilities; and a provider of performance and data solutions. Working to be healthcare’s most trusted partner, our customer-centric focus drives continuous improvement and leads to innovative solutions that improve the lives of people every day.

Cardinal Health’s US Medical Products and Distribution business offers industry expertise and an expanding portfolio of safe, effective medical products that improve quality, manage costs and reduce complexity. With our trusted regulatory experience, insights, and infrastructure, we help manufacture and source medical products that meet the demand for value-driven, comprehensive healthcare solutions. We help find bottlenecks, find options and contingencies, and work proactively to prevent disruptions. That’s why we have been the medical supplies distributor and product partner of choice for the world’s biggest health systems for decades.

The Director, Distribution Marketing is responsible for shaping a deep understanding of the market, our customers, and the evolving distribution landscape—translating those insights into actionable strategies, programs, and platforms that drive adoption, engagement, and long‑term value. The Director, Distribution Marketing is part of a newly formed team and will lead the strategy and go‑to‑market plan for self-distribution customers, owning the distribution services and innovation pillar within this team. 

Responsibilities

Market Research & Customer Insights

• Own customer insights by partnering with market research team to understand industry trends, competitive dynamics, and customer needs across the distribution ecosystem.
• Scale customer insight programs—including surveys, qualitative research, and behavioral analytics—to inform product, marketing, and commercial strategies.
• Partner with analytics, product, and sales teams to translate data into clear, actionable recommendations that influence strategic decisions.

Advisory Board Leadership

• Establish and manage customer advisory boards for distribution customers, ensuring structured feedback loops that shape product roadmaps, marketing strategies, and customer experience improvements.
• Facilitate executive‑level discussions that uncover emerging needs, validate strategic direction, and strengthen long‑term customer relationships.

End‑to‑End Strategy & Go‑to‑Market Planning

• Own the end‑to‑end marketing strategy for self‑distribution customers, from segmentation and value proposition development to standard offer and deal modeling
• Build integrated go‑to‑market plans that align product, sales, and marketing teams around shared goals and customer outcomes.
• Develop frameworks and playbooks that support scalable, repeatable execution across channels and regions.

Data & Technology Platforms

• Create gap analysis and customer requirements of what our customer needs to manage their supply and predictability
• Oversee the strategy and evolution of data and technology platforms that enable customer insights, segmentation, and personalized engagement.
• Partner with supply planning, distribution enablement, supply chain solutions and others to create 5-year roadmap
• Champion the adoption of current tools and systems that improve customer experience

Leadership & Cross‑Functional Collaboration

• The leader will manage a team of 4 employees of varying levels and will need to effectively engage with cross functional partners in customer pipeline and go-to-market/integrated channel marketing teams, finance, procurement, operations, technical, and sales.
• Travel with field sales to support customer engagements and build and execute key account initiatives.

Qualifications

• 8+ years’ experience in healthcare distribution or supply chain strongly preferred.
• 3+ years’ of people management experience with demonstrated success