Director, Data Strategy (Adobe Analytics)
WpromoteAbout the role
The Role
We are seeking a dynamic Director of Data Strategy & Analytics to lead the intersection of data strategy, analytics innovation, and client impact at Wpromote. You’ll lead, own, and evolve Wpromote’s offering for Data Strategy & Analytics services to help all delivery teams get streamlined access to high-quality marketing data that drives game-changing performance for clients in a fraction of the time when compared with industry standards. You’ll also partner with Product to help ideate and influence the product roadmap for Polaris to automate aspects of Data Strategy & Analytics services.
You will serve as a trusted advisor to senior clients, driving clarity in how data informs media, creative, and customer decisions, while building scalable frameworks, analytics products, and data pipelines in partnership with cross-functional teams across Product, Engineering, and Client Services.
This role blends high-level client engagement and business strategy with technical consultative rigor in data collection, advanced analytics, measurement, and automation.
This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance. Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
You Will Be
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Partnering with a cross-functional team of exec-level leaders across Client & Media Strategy, Data Strategy & Analytics leaders to deliver scalable, high-quality, cross-channel data solutions and service experiences quickly to clients and their teams from across Analytics Engineering, Analytics Management, Data Engineering, Reporting Solutions, and Data Analysis.
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Leading cross-functional strategy and delivery: Overseeing a team of Data Strategists and managing your own book of business to deliver high-quality data solutions, insights, and measurement frameworks across our client portfolio.
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