Digital Communications Program Manager
University of Colorado Anschutz Medical CampusAbout the role
Job Number:
39709)Description
University of Colorado Anschutz Medical Campus
Department: Office of the Vice Chancellor for Research
Job Title: Digital Communications Program Manager
Position #: 00846675 – Requisition #: 39709
Job Summary:
The Office of the Vice Chancellor for Research (OVCR) at the University of Colorado Anschutz provides comprehensive guidance and expertise to support investigators through every step of the research lifecycle. The OVCR seeks an accomplished Digital Communications Manager to improve and amplify essential internal communication within the OVCR and between the OVCR and the campus research community. This is a technical and creative role whose efforts will improve existing digital communication while working collaboratively with a dynamic and friendly team with diverse expertise.
The Digital Communications Manager will be proficient in web content management, utilizing email campaign software, and managing social media platforms. To be successful in the role, applicants must demonstrate the ability to independently assess needs and make informed decisions. The applicant must be a skilled communicator with excellent interpersonal skills, project management skills and the ability to manage complex projects with multiple stakeholders.
Key Responsibilities:
60% - Web Content Management
Work collaboratively with the Research Communications Director in revamping the existing OVCR website in Sitefinity, including updating website architecture; building and sunsetting webpages; building and maintaining website libraries; and writing, sourcing, editing and publishing content.
In partnership with the Research Communications Director and OVCR teams, develop and implement web governance and content management strategies and plans, including a schedule of regular meetings with OVCR teams to ensure timely proactive planning of web updates.
Establish and independently manage a web editing request intake process for the OVCR to ensure timely updates of information on the OVCR website.
Develop and maintain standard operating procedures (SOP) for consistency in the web content management approach. SOP should address file naming conventions, file management protocols, content categorization and tagging protocols, and checklists for meeting accessibility and brand standards, and will be shared with OVCR employees who have access to the content management system.
Serve as the primary owner of Siteimprove dashboard and promptly resolve identified issues in website issues in performance, accessibility, content quality and SEO.
Ensure website and linked documents adhere to university brand and accessibility standards.
15% - eComm Management (Marketing Cloud, Cvent, Salesforce)
In partnership with the Research Communications Director, lead the planning, development and execution of newsletters in Marketing Cloud targeted to OVCR employees and to the campus research community.
In partnership with the Research Communications Director, plan, manage and deliver executive communications in Marketing Cloud on behalf of the Vice Chancellor for Research and the leadership team.
Liaise with OVCR teams and campus eComm Specialist to manage requests for building audience lists in Salesforce.
Build and manage event registration websites in Cvent for signature OVCR events and provide relevant event registration information to event planning teams.
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