Digital Communications Manager
AnaplanAbout the role
At Anaplan, we are a team of innovators who are focused on optimizing business decision-making through our leading scenario planning and analysis platform so our customers can outpace their competition and the market.
What unites Anaplanners across teams and geographies is our collective commitment to our customers’ success and to our Winning Culture.
Our customers rank among the who’s who in the Fortune 50. Coca-Cola, LinkedIn, Adobe, LVMH and Bayer are just a few of the 2,400+ global companies that rely on our best-in-class platform.
Our Winning Culture is the engine that drives our teams of innovators. We champion diversity of thought and ideas, we behave like leaders regardless of title, we are committed to achieving ambitious goals and we have fun celebrating our wins.
Supported by operating principles of being strategy-led, values-based and disciplined in execution, you’ll be inspired, connected, developed and rewarded here. Everything that makes you unique is welcome; join us and be your best self!
Our Corporate Communications team sits at the crossroads of our company. We serve as business partners to internal stakeholders and ensure external audiences receive consistent, timely, and relevant information about Anaplan. As stewards of the communications that drive our brand, strategy, culture, DEIB, and employee experience, we are a talent-dense team who are dedicated to informing, educating, engaging, and inspiring through effective mediums and channels.
We are seeking a dynamic and energetic communications pro to serve as our Digital Communications Manager. The full-time position is based in the DC Metro/Northern Virginia area and will eventually have an in-office requirement of at least two-day per week (DC Metro office pending).
Your Impact
The Digital Communications Manager oversees the design, production, and measurement across Anaplan’s digital, people, and experience channels. The position is responsible for creative, video production, and back-end support for the Company’s suite of collaboration tools and platforms, in addition to internal engagement metrics and reporting. The ideal candidate will be knowledgeable about recent digital trends and be effective in helping our communications team develop and implement internal and external digital communication strategies for the organization to ensure that unified, consistent, and positive messages define and promote the company’s identity, mission, and culture
- Assist with the development of communication strategy and provides effective, compelling digital communications, which reach and engage a broad global audience.
- Produce internal and external materials for multiple forums and channels including leadership meetings, leadership messages, employee town halls, presentations, blogs, videos, social media, site visits, and provide logistics support.
- Create visual text and imagery that communicates ideas that inspire, inform, or captivate stakeholders – including but not limited to emails, infographics, PowerPoint presentations, training materials, frequently asked questions, leader talking points, 1-page overviews/summaries, blogs, e-books, recognitions, event/occasion theme/design
- Maintain the visual design, site navigation, and site content for Anaplan’s various internal channels by coordinating with key stakeholders, engaging and training users, and monitoring the health of the underlying technology are key elements of this aspect of the job.
- Own the information architecture and content quality of the company’s Intranet, work with technology teams to ensure the provision of a world-class intranet that meets the needs of the business and ensures a consistent user experience.
- Build relationships with and gain the buy-in of stakeholders at all levels and actively manage channels with key stakeholders and user groups.
- Maintain the overall quality control on content and design as well as develop and implement policies and standards to ensure effective and engaging intranet content that meets the needs of the business.
- Manage the analytics and reporting for stakeholder engagement across our various channels
Your Qualifications
- Undergraduate degree in marketing, communications, or a related field
- At least 5 years of experience in a corporate role, ideally in a high-tech environment
- Prior experience with the Microsoft Office Suite including Outlook, Word, PowerPoint, Excel, Slack, social media platforms, video production, and design tools
- Experience using SharePoint for intranet applications
- Strong understanding of the principles of User Experience and Information Architecture design for intranets
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