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Mgr,Marketing

CVS Health
Work At Home-New York, United States, United Statesfull_timeVerifiedPosted 12 May 2025
💰 $145,860/yr($66,330/yr – $145,860/yr)

About the role

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary
Signify Health is seeking a highly skilled and innovative Digital Automation and UX Manager to lead our efforts in streamlining digital engagement processes and enhancing user experiences across our online platforms. This pivotal role will be responsible for identifying opportunities for automation, designing and implementing automated workflows, and ensuring our digital interfaces are intuitive, efficient, and user-centric. The ideal candidate will possess a strong understanding of both automation technologies and UX/UI principles, with a proven track record of delivering impactful results.

Required Qualifications

  • Automation Strategy and Implementation:

    • Identify and evaluate manual, repetitive digital engagement processes that are suitable for automation.

    • Develop and execute a comprehensive digital automation strategy aligned with business objectives and efficiency goals.

    • Lead the selection, implementation, and management of automation tools and technologies (e.g., RPA, workflow automation platforms, chatbots).

    • Design, build, test, and deploy automated workflows and solutions, ensuring scalability and reliability.

    • Monitor and analyze the performance of implemented automation solutions, identifying areas for optimization and improvement.

    • Collaborate with IT and other relevant teams to ensure seamless integration of automation solutions with existing systems.

    • Excellent communicator, trainer and mentor to internal and external support teams

  • User Experience (UX) Leadership:

    • Champion a user-centered design approach across all digital touchpoints (website, applications, portals).

    • Conduct user research, including surveys, interviews, and usability testing, to understand user needs, behaviors, and pain points.  

    • Develop user personas, journey maps, and information architecture to guide design decisions.

    • Create wireframes, prototypes, and high-fidelity mockups to effectively communicate design concepts.

    • Collaborate closely with UI designers and developers to ensure the seamless implementation of user-centric designs.

    • Establish and maintain UX guidelines and best practices to ensure consistency and quality across all digital products.

    • Analyze website and application analytics to identify areas for UX improvement and optimization.

    • Stay abreast of the latest UX/UI trends, technologies, and best practices.

  • Team Collaboration and Communication:

    • Collaborate effectively with cross-functional teams, including marketing, customer success, and operation teams, to understand their needs and identify opportunities for automation and UX enhancements.

    • Communicate effectively with stakeholders at all levels regarding automation initiatives and UX strategies.

    • Potentially manage and mentor a small team of automation specialists or UX designers as the team grows.

    • Document automation processes and UX design specifications clearly and concisely.



Preferred Qualifications

  • 8+ years of experience in digital marketing, automation, process improvement, and/or user experience design.

  • Strong understanding of UX/UI principles, methodologies, and best practices.

  • Experience conducting user research and usability testing.

  • Proficiency in creating wireframes, prototypes, and mockups using industry-standard tools (e.g., Figma, Sketch, Adobe XD).

  • Excellent analytical and problem-solving skills with the ability to translate data into actionable insights.

  • Strong project management skills with the ability to manage multiple projects simultaneously and meet deadlines.  

  • Exce

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Company

CVS Health

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