Global Performance Marketing Manager – Paid Social

About Remote

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote.

We encourage every member of the Remote team to bring their talents, experiences and culture to the table to help us build the best-in-class HR platform.   If you are energetic, curious, motivated and ambitious, be part of our world. Apply now and define the future of work!

What this job can offer you

We’re looking for a driven, analytical, and results-obsessed Paid Social expert to join our Global Performance Marketing team. You’ll take our existing paid social programs (Meta, LinkedIn and others), refine what’s working, overhaul what’s not, and build a channel that consistently drives high-quality B2B leads and MQLs at scale.This is a hands-on role . If you’re a go-getter who loves data, thrives in autonomy, and wants to scale meaningful campaigns at a global level leveraging automation—this one’s for you.

What you bring

• Hands-on experience running and optimizing Paid Social campaigns in a global/multi language environment with a focus on automation
• Proven success in B2B performance marketing, especially driving MQLs and pipeline growth
• Proven use cases of leveraging AI in the context of paid marketing
• Highly analytical mindset—you thrive on improving metrics and understand both the why and the how of performance.
• Self-starter with a builder’s mentality
• Comfortable working in cross-functional, fast-moving environments and collaborating across content, design, and sales.
• Familiar with campaign tracking, attribution models, and tools like HubSpot, Salesforce, Looker, or similar.

Nice to Have:

• Experience managing feed based campaigns at scale
• Experience with native content amplification on social platforms.
• Knowledge of lead nurturing, retargeting, and working within long B2B sales cycles.
• Exposure to programmatic or display advertising

Key Responsibilities 

• AI and automation first approach to scale global Paid Social campaigns across Meta, LinkedIn and other relevant platforms.
• Audit and optimize existing campaigns with a clear focus on performance, efficiency, and driving qualified Marketing Leads.
• Collaborate with content, creative, and product marketing to develop compelling ad creative and messaging tailored to each audience segment and funnel stage.
• Design and execute targeting strategies that leverage first-party data, custom audiences, and lookalikes to hit pipeline and MQL goals.
• Drive constant experimentation through A/B testing: creatives, audiences, placements, messaging, formats.
• Monitor performance daily, spot trends, identify opportunities, and deliver actionable insights to internal stakeholders.
• Set and manage budgets, pacing, and forecasts—keeping ROI and CPL targets front and center.
• Collaborate with the data and operations teams to refine attribution, conversion tracking, and lead scoring models.
• Stay current on social ad platform updates, B2B trends, and competitor activity—always seeking that edge

Practicals

• You'll report to: Manager, Paid Marketing
• Team: Performance Marketing - Paid Marketing
• Location: For this position we welcome everyone to apply.
• Start date: As soon as possible

Remote Compensation Philosophy

Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

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