Graphic Designer

Job
Summary:

The Crummer Graduate School of Business is seeking a Graphic Designer to join their team. The Graphic Designer will play a key role in elevating Crummer's communication and brand presence across both digital and print media. This role requires a fast, innovative, and detail-oriented designer who can create compelling visuals that resonate deeply with Crummer’s diverse target audiences. They will be responsible for translating brand messages into engaging, cohesive designs that communicate Crummer’s value across multiple platforms, including all social media channels, the Crummer website, and of course, the Crumer marketing collateral.

The ideal candidate has a passion for both creativity and efficiency, able to balance quick-turn projects with long-term design strategies. They will also develop a suite of adaptable, visually consistent templates tailored to each program, ensuring targeted communication that aligns with Crummer’s brand standards. This designer will collaborate closely with the student success, alumni and admissions teams to deliver exceptional designs and collateral for both sales and social media campaigns that reflect Crummer’s commitment to excellence.

This is an exciting opportunity for a versatile, strategic designer ready to drive Crummer's brand to the next level. As we transition from an internal marketing communications department to that of an agency “Brand Studio” model, it will be important for the designer to have an intuitive “brand sense”. The ability to effectively build visual stories and animations from varied forms of strategic content to emotionally engage target audiences will be critical to this role.

Key Responsibilities

• Design and develop visually compelling assets for digital and print media.
• Create a cohesive design template system tailored to Crummer’s programs, enabling targeted communication that speaks directly to each audience/persona segment.
• Collaborate to ensure brand consistency across all creative touchpoints.
• Lead the creative direction for visual assets, from photography and videography concepts to social media animations and website enhancements.
• Build a cohesive, searchable and organized digital asset management repository.
• Utilize AI design tools to generate and refine unique, high-impact design elements.
• Manage end-to-end post-production video editing, including adding motion graphics, transitions, and audio for a polished, professional final product using Adobe After Effects and/or DaVinci Resolve.
• Stay current on design trends, tools, and best practices to maintain an innovative, forward-thinking approach.
• Collaborate with cross-functional teams to align visual content with campaign and strategic goals.
• Present design concepts and approaches to stakeholders and gather feedback to enhance Crummer’s brand.

Minimum Qualifications & Education:

• Bachelor’s Degree in Graphic Design, Visual Communications, or a related field.
• Minimum 5 years of professional experience in graphic design, with a portfolio that includes both digital and print media.
• Work experience within consumer, luxury, or professional service sectors.

Preferred Qualifications:

• MBA or advanced certification in Communication Design.
• Experience with motion graphics and animation.
• Familiarity with CMS platforms for hands-on website updates and design management in Wordpress CMS.

Knowledge, Skills, and Abilities:

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), and familiarity with AI-based design tools to integrate innovation in design approaches.
• Strong design and conceptualization skills, with a strong portfolio across print, digital, and/or motion graphics.
• In-depth knowledge of current and emerging design trends, digital content formats, and visual storytelling in a marketing context.
• Proven experience collaborating across teams and building strong relationships with stakeholders and cross-functional departments.
• Ability to thrive in a fast-paced environment, balancing multiple projects with creative precision.
• Excellent organizational skills and attention to detail, ensuring brand consistency and quality across deliverables.
• Ability to take initiative, innova