Communications Manager Senior

Why USAA?

At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.

We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

The Opportunity

As a dedicated Communications Manager Senior, you will lead and oversee strategic communications planning and implementation for CEO communications, developing and executing strategies that advance the CEO’s priorities, strengthen engagement with key audiences and ensure a consistent and authentic executive voice. You will counsel and support senior leadership with communications directives, executive positioning, and high-impact communications for employees, members, and external stakeholders. You partner horizontally across USAA to understand business priorities and member issues, translate complex information into clear and compelling communications, and identify proactive opportunities for CEO engagement.  You will ensure communications plans, strategies, and/or tactics support business and USAA priorities. You will operate with exceptional judgment, discretion, speed and accuracy in a fast-paced, high visibility environment.

This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.

What you'll do:

• Provides regular counsel and insight to senior management, subject-matter experts, and unit staff to develop complex, effective communication strategies and tactics in support of the CEO’s priorities and USAA strategic initiatives.

• Prioritizes highly complex communication projects and ensures they support CEO priorities and USAA plans for employee, member, and public initiatives.

• Serves as a key influencer and integrator of strategic objectives across USAA.

• Creates strategies that employ communications tactics such as personalized CEO communications, executive messaging, internal and external social channels, leadership communications, publications, and other internal and external communication channels.

• Assists in measuring the effectiveness of communications strategies to ensure objectives are met.

• Develops and implements complex communications plans in support of business objectives and collaborates with colleagues and partners horizontally across USAA to support positive business outcomes, protect and enhance USAA's reputation, and engage the company's workforce, members, and other key stakeholders.

• Develops, manages and executes effective messaging, collateral, processes and strategies in support of business initiatives; crafts clear, compelling and personalized communications on behalf of the CEO, including communications involving sensitive, nuanced and complex issues.

• Partners with various teams within the Marketing & Communications Organization (e.g. Social Business, Content Strategy & Development) and with key USAA partners in the development of collateral to be used across all mediums, including print, web, email, video, and social media to help deliver the messages on the identified channels.

• Maintains a command of USAA strategies and possesses in-depth knowledge of financial services industry issues and trends, and actively seeks to understand member issues, business processes and organizational context and link those issues to ongoing or emerging employee, member and/or public communications opportunities.

• Builds trusted relationships and works horizontally with business leaders, subject-matter experts and other stakeholders to quickly gather and synthesize information, navigate differing perspectives and develop accurate, thoughtful and high-quality CEO communications.

• Serves as a trusted steward of the CEO’s voice, consistently applying executive preferences and feedback across communications for a range of audiences and channels.

• Identifies proactive opportunities for the CEO to engage directly with employees, members and other stakeholders through meaningful, personalized communications.

• Operates with speed and accuracy, managing multiple priorities and delivering high-quality work under tight and changing deadlines.

• Synthesizes information from multiple sources, verifies facts