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VF

Vans: Senior Director, Sales

VF Corporation
Costa Mesa, United Statesfull_timeVerifiedPosted 15 Oct 2025
💰 $243,000/yr($194,400/yr$243,000/yr)

About the role

Now that you’ve found the job description, what’s next?

Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community.  

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you.

To learn more about our values and our culture, visit Vans Careers or www.vans.com.

What will you do?

A day in the life of a Senior Director of Sales at Vans looks a little like this. You will lead the strategic direction and execution of our wholesale business across the U.S. and Canada, spanning Lifestyle and Value accounts in footwear, apparel, and accessories. This role is pivotal in shaping the future of Vans in the marketplace, driving brand elevation, and delivering sustainable growth.

You will be a key cross-functional leader, partnering closely with Merchandising, Planning, Marketing, and Digital to ensure cohesive go-to-market strategies and best-in-class execution. Your deep understanding of the consumer, competitive landscape, and retail dynamics will fuel innovation and unlock new opportunities.

Let’s break down that day-in-the-life a bit more.

  • Lead and evolve the marketplace strategy to drive revenue growth, optimize account performance, and elevate Vans’ brand presence across wholesale channels.
  • Build and nurture strategic partnerships with key accounts, ensuring alignment with brand values and long-term business objectives.
  • Develop and empower a high-performing sales organization, fostering leadership development and succession planning to build the next generation of talent.
  • Identify and activate new market opportunities, leveraging consumer insights and data to expand Vans’ reach while maintaining brand integrity.
  • Champion a results-driven culture, using data and analytics to inform decisions, measure success, and continuously improve performance.
  • Leverage wholesale analytics and planning expertise to maintain brand health, manage inventory, and ensure financial targets are met.
  • Serve as a cross-functional connector, aligning internal teams to deliver seamless execution and elevate the consumer experience across physical and digital retail.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are We value diverse experiences and leadership capabilities. While formal education is appreciated, we’re most interested in your 15+ years of industry experience, including 5+ years of senior leadership in a complex, multi-channel marketplace. Experience leading through transformation or turnaround is a strong plus.

The foundation skills you will need in this position are:

  • Proven success managing a dynamic wholesale business across Lifestyle and Value accounts.
  • Demonstrated ability to lead and scale high-performing teams, with a passion for mentorship and talent development.
  • Track record of elevating brand experience across both in-store and digital environments.
  • Broad category experience across footwear, apparel, and accessories, with a consumer-first mindset.
  • Strategic thinker with strong forecasting and financial acumen, able to translate insights into action.
  • Collaborative leadership style with the ability to influence and align cross-functional teams.
  • Strong executive presence and communication skills, with the ability to represent Vans at the highest levels.

What do we offer you?

At Vans, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authent

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Company

VF Corporation

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