Key Account Manager - Regional Grocery
Nature's WayAbout the role
Key Account Manager - Regional Grocery
Welcome to a better way, an authentic way. Welcome to Nature’s Way.
We believe that nature is the best way to holistic health, and it should be available to everyone.
When we help people live healthy lives, we build a happier, healthier world for everyone.
How we go about our work drives TRUST in who we are, what we do, and the products we produce.
Our customers trust:
- Our products to be the gold standard
- Our words to be true
- Our claims to be honest,
- Our actions to have integrity.
And we’ve been leading the way since 1969.
Be a part of helping people live healthy lives as our new Key Account Manager - Regional Grocery.
SUMMARY
The position is responsible for directing sales activities that deliver incremental revenue and gross profit with our Grocery Channel. The Grocery Channel business is important and requires a high level of strategic business planning and data analysis. This position is responsible for $4+ million in net sales revenue.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Grow the total net sales of the customers assigned, meeting annual revenue/profit goals of all key NW business initiatives.
- Develop strategic customer business plans (In-Store & On-line), building mutually beneficial partnerships with Grocery Channel customers.
- Develop and drive continuous growth through brand awareness activations, shopper marketing partnerships and conversion tactics on the retailer’s own e-commerce platform.
- Influence Grocery Channel customers at various levels within their organization to ensure premier customer intimacy.
- Participate in strategic planning initiatives to best understand ROI of promotional discounts to drive the most effective and efficient results for both accounts.
- Meet/exceed distribution, shelf placement and pricing goals.
- Analyze sales data and market trends to prepare and present business reviews to customers and/or Nature’s Way Internal teams.
- Create/develop retailer-facing selling presentations, including customer required forms &/or on-line portal submissions.
- Drive sales through marketing programs, research and resolving customer problems, recommending modifications to the product selection, and coordinating sales negotiations.
- Work cross-functionally with key departments to maximize the profitability and productivity of both accounts (including Marketing, Trade Marketing, Category Insights, and Sales Operations)
- Manage expenses within allotted annual budget and completes call and/or reports as required.
- Responsible for investing trade funds effectively to drive incremental product sales through both customers.
- Responsible for building annual sales plan in on-line trade management system and ensuring accurate documentation to manage retailer deductions
- Responsible for managing a collaborative environment with our brokers partners to ensure those partners have the tools needed to represent Nature’s Way brands.
- Develop “top to top” relationships with assigned strategic customers.
- Provide accurate sales forecasts and relevant market intelligence to the Consumer Sales Team
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
- Accountability for achieving results; having integrity and reliability and self-development.
- Build customer partnerships that are mutually beneficial, maximizing our business potential.
- Strong ability to communicate in both written and oral form.
- Strategic and analytical skills to understand and use syndicat
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