Cold Calling & Lead Generation Specialist | ZR_28339_JOB
BruntWorkAbout the role
This is a remote position.
Role Name: Cold Calling & Lead Generation Specialist
Schedule:
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20 hours per week
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Tuesday to Friday, from 10am to 3pm EST
Client Timezone: Eastern Time (Toronto, Ontario)
We're seeking a dynamic Cold Calling & Lead Generation Specialist to join our client's expanding financial services team. In this pivotal role, you'll be the first point of contact for potential clients, connecting small and medium-sized businesses with valuable financial planning and employee benefit solutions. This remote position offers excellent growth potential, flexible scheduling, and attractive commission opportunities (5-10% on successful deals). You'll work independently while being supported by proven systems and processes, making this an ideal opportunity for a motivated sales professional who thrives on building relationships and generating qualified leads that drive business growth.
Responsibilities
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Research and identify high-potential small to medium-sized companies across targeted Ontario markets, focusing on businesses that would benefit from financial planning and employee benefit services
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Execute strategic cold calling campaigns to connect with business owners, HR managers, and key decision makers
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Master the art of navigating past gatekeepers using proven techniques to reach the right contacts
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Conduct compelling initial conversations that generate interest and book qualified meetings for employee benefits discussions and financial planning consultations
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Perform targeted company research (2-3 minutes per prospect) to identify key contacts and personalize your approach
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Maintain detailed activity records and prospect information using Google Sheets and other tracking systems
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Achieve consistent call volume targets of 10-20 calls per hour while maintaining quality conversations
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Focus on appointment setting and lead qualification rather than closing sales during initial outreach
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Collaborate with the financial advisor to optimize calling strategies and improve conversion rates
Requirements
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Proven experience in cold calling, lead generation, or inside sales roles with demonstrated success in B2B environments
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Exceptional communication skills with the ability to build instant rapport and credibility over the phone
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Strong research abilities and experience identifying decision makers within small to medium-sized businesses
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Demonstrated success in getting past gatekeepers and reaching key contacts
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Self-motivated and disciplined for remote work with excellent time management skills
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Experience with CRM systems and tracking tools (Google Sheets experience highly preferred)
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Understanding of the small business landscape and ability to identify qualified prospects
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Comfortable working flexible schedules during optimal calling hours in Eastern Time
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Goal-oriented mindset with interest in performance-based compensation opportunities
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Professional phone presence with clear communication skills suitable for financial services industry
- WITH COMMISSIONS
- Permanent work from home
- Immediate hiring
- Steady freelance job
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