Project Employee, Digital & Social Content Publishing, Fantasy & Gaming

WORK OPTION: Remote

_________________

This is a temporary position with an expected duration not to exceed (10) months. 

Position Summary:

This role is responsible for leading the creation, publishing, and programming of content across the NBA’s Fantasy & Gaming digital ecosystem, with primary ownership of the @NBAFantasy social channels.

The ideal candidate has a deep understanding of NBA Fantasy, lives on social platforms, and knows how to translate real-time NBA moments into engaging, platform-specific content. This role will also contribute to broader content efforts across NBA.com and the NBA App, ensuring Fantasy & Gaming storytelling is integrated across all digital touchpoints.

Major Responsibilities:

• Lead day-to-day content publishing and platform management for @NBAFantasy social channels, with a strong understanding of voice, tone, and audience behavior

• Lead day-to-day content publishing and platform management for NBA’s suite of free-to-play games (NBA Pick’em, etc.)

• Develop and execute platform-specific strategies across Instagram, X, TikTok, and emerging channels, optimizing content for each environment

• Monitor real-time NBA games and trends to create timely, engaging fantasy-focused social content

• Analyze social performance metrics and trends to inform content decisions and improve engagement

• Curate, program, and publish video, photo, statistical, and editorial content across NBA Fantasy & Gaming digital platforms

• Translate fantasy insights, player performance, and storylines into compelling, fan-friendly content

• Support content creation and publishing efforts across NBA.com and the NBA App, ensuring Fantasy & free-to-play games are represented within broader NBA coverage

• Collaborate with internal teams to align Fantasy and Free-to-Play content with key NBA tentpoles, moments, and initiatives

• Actively participate in content planning for Fantasy & Gaming across social and digital platforms

• Leverage promotional tools (push notifications, email, in-app placements) to amplify content reach and engagement

• Identify and introduce new content formats, series, and ideas tailored to Fantasy audiences

• Track and interpret engagement data to evaluate content performance and inform future programming

• Work with third-party content providers to edit, publish, and program Fantasy & Gaming content

• Provide oversight and quality control for externally produced content across Fantasy & Gaming channels

• Ensure all content aligns with NBA brand standards and Fantasy-focused editorial priorities

Required Skills / Knowledge:

• Deep knowledge of NBA Fantasy, including players, teams, trends, and gameplay strategy

• Deep knowledge of NBA free-to-play games including Pick’em style, trivia, casual and skill-based

• Strong understanding of basketball analytics and how they translate to Fantasy performance

• Proven experience managing and publishing content on behalf of a brand across social media platforms

• Strong understanding of platform best practices (Instagram, X, TikTok, etc.) and audience behaviors

• Ability to interpret social analytics and trends to inform content strategy and optimization

• Experience working within a CMS (WordPress preferred)

• Understanding of the fantasy and free-to-play gaming space with the ability to create engaging, fantasy-driven content experiences

• Ability to turn data, stats, and real-time moments into compelling storytelling

• Strong communication skills, especially in a remote, fast-paced environment

• Experience working nights/weekends and reacting to live events on deadline

• Ability to collaborate cross-functionally with internal teams and external partners

• Proactive, creative thinker who can generate content ideas and execute quickly

Education:

Bachelor’s Degree in Journalism, Communications, or a related field preferred

Salary Range:

$2,307.69/biweekly

Job Posting Title:

Project

Employees and/or eligible dependents