Growth Marketing Manager

Who we are  

Transcarent is the One Place for Health and Care. We cut through complexity, making it easy for people to access high-quality, affordable health and care. We create a personalized experience tailored for each Member, including an on-demand care team, and a connected ecosystem of high-quality, in-person care and virtual point solutions. Transcarent eliminates the guesswork and empowers Members to make better decisions about their health and care.

Transcarent is aligned with those who pay for healthcare and takes accountability for results – offering at-risk pricing models and transparent impact reporting to ensure incentives support a measurably better experience, better health, and lower costs. 

At Transcarent, you will be part of a world-class team, supported by top tier investors like 7wireVentures and General Catalyst, and founded by a mission-driven team committed to transforming the health and care experience for all. In May 2024, we closed our Series D with $126 million, propelling our total funding to $450 million and fueling accelerated AI capabilities and strategic growth opportunities. 

We are looking for teammates to join us in building our company, culture, and Member experience who:  

• Put people first, and make decisions with the Member’s best interests in mind 
• Are active learners, constantly looking to improve and grow 
• Are driven by our mission to measurably improve health and care each day 
• Bring the energy needed to transform health and care, and move and adapt rapidly 
• Are laser focused on delivering results for Members, and proactively problem solving to get there 

About this role

As a Growth Marketing Manager, you will be responsible for designing, executing, and optimizing lifecycle marketing campaigns and programs aimed at driving member activations and utilization of our app and services. This role requires a strategic thinker with strong analytical skills, sharp project management abilities, and a collaborative mindset. This role reports to the VP of Growth. 

What you'll do

• Campaign Execution: Plan, develop, and launch activation and utilization campaigns across various channels (email, push, SMS, direct mail) to drive member engagement and app utilization using our marketing automation platform (Braze). 
• Data-Informed Insights: Analyze channel and campaign performance metrics, generate insights, and provide actionable recommendations to optimize future campaigns. Ownership of key member marketing dashboards and reports. 
• Experimentation: Design and implement A/B tests and other experiments to refine targeting, messaging, and overall campaign effectiveness. 
• Predictive Outreach Programs: Partner closely with our Data Science, Data Engineering, and Client Marketing teams to develop, execute and refine highly targeted marketing campaigns 

What we’re looking for 

• 5+ years of experience in growth marketing, lifecycle marketing, or a similar role. 
• Proven track record of managing and executing successful marketing campaigns across multiple channels, using marketing automation and CRM platforms. Braze experience highly preferred.   
• Strong analytical skills with the ability to interpret data and generate actionable insights. 
• Excellent project management skills with the ability to handle multiple priorities, meet deadlines and adhere to QA standards. 
• Collaborative team player with excellent communication and interpersonal skills. 
• Ability to thrive in a fast-paced, dynamic startup environment. 

As a remote position, the salary range for this role is:$85,000—$105,000 USD

Total Rewards 

Individual compensation packages are based on a few different factors unique to each candidate, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal e