Creative Director, Art

About Us

Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, and discover the projects we're solving on our Blog. Be sure to explore our Interviewing Guide and Instagram channel to learn how to ace our interview process.

About the Role

We're Twitch's in-house creative team, and we're looking for a Creative Director, Art to lead teams, drive campaigns, and help us continue to build our beloved, one-of-a-kind, rapidly growing Twitch brand. You will sit within marketing and report to the Head of Creative.

The ideal candidate is a versatile creative director who can balance the authentic, insightful, and strategic with the creative, fun, and funny. They have a love for the ever expanding realms of gaming and the internet matched with a focus on marketing impact and breakthrough. We are a hands-on team in a fast-moving company, so this person will manage, multi-task and make things happen. They have a vast array of tools in their inventory. They can crack open a brief with a big idea, inspire teams with their thinking, and dig into the details of design, craft, and execution. They are equally at home with traditional marketing channels as they are experimenting and innovating in non-traditional channels, with experience finding new ways for brands to show up and breakthrough. They bring an optimistic, collaborative leadership style and an ambition to make great work that takes our brand to the next level.

You can work in New York, NY or remote in the US.

You Will:

• Be an undeniable force behind the one-of-a-kind Twitch brand and how it shows up on platform and in culture
• Concept, develop, and design breakthrough and effective creative for campaigns, projects, and the Twitch product. 
• Directly manage and mentor creative teams
• Shape and influence briefs and broader marketing strategy
• Drive results in both traditional and non-traditional channels, from billboards to events to this has never been done before and now we’re doing it live on stream. 
• Oversee production from start to finish, either internally or working with production partners
• Spark innovation and experimentation in how the Twitch brand comes to life and connects with our community
• Partner, collaborate, and play coop with teams across Twitch and agencies beyond our walls
• Push our limits creatively, setting new standards for creative excellence and effectiveness while bringing strategy, insights, cultural awareness, and results into the heart of our creative conversations. 
• Cultivate our Twitch brand voice and visual style 
• Keep up with current trends marketing, media, technology, the arts and notable creative industries, fueling your POV on our brand, community and how we bring them closer together
• Do things that earn press coverage, win awards and get the world buzzing about us! 
• Develop a deep understanding of the Twitch community and Twitch product, using those insights to empower more meaningful campaigns and marketing opportunities.

You Have:

• 5+ years of professional experience in a creative leadership role

• 5+ years experience developing and executing unique and creative strategies, solutions, and campaigns directly or via an agency, with proven success in catapulting culturally-relevant brands to the next level.
• 5+ years experience guiding and developing a brand identity or presence over time
• Standout conceptual creative ability with a strong design foundation, including understanding of current design tools such as Figma and AI tools. 
• Skillset to thrive in a fast-paced environment, multi-task and prioritize, be alright with ambiguity, and lead while also getting hands-on.
• Combination of big picture, big idea thinking with focus on craft and technique
• Ability to pitch and sell ideas
• Working knowledge of production and development timelines, including budget and how to hit key milestones
• Client facing experience, collaborative work style, and ability to take feedback
• Apprec