Senior Manager Digital & Social Content - Shelton, CT

Senior Manager Digital and Social Content

Shelton, CT

Hybrid

 

As the Senior Manager, Digital and Social Content, you’ll have the unique opportunity to shape i-Health’s digital presence and make a lasting impact on consumers’ health journeys. Leading a team of content managers and designers, you’ll craft innovative content strategies that bring our trusted brands—Culturelle®, Lacteol®, AZO®, and Estroven®—to life, fostering authentic connections and building brand loyalty. Your work will drive high-quality engagement across social media, websites, and email campaigns staying ahead of trends to keep our brands at the forefront. Partnering with Marketing and Digital Commerce teams, you’ll use data-driven insights to refine strategies, maximize engagement, and deliver measurable results. If you’re passionate about creating meaningful, consumer-focused content and want to lead in a dynamic, fast-paced environment, this is your chance to make a real impact.

 

i-Health is a global consumer health and wellness company. We develop, market, and distribute branded products that support microbiome and women’s health and wellness. We believe in best-in-class formulations and rely on strong science to support our brands. Our portfolio of life-changing products help over 10 million people every year with their digestive, immune, urinary, vaginal and hormonal health needs. Discover more at https://dsmihealth.com/

 

At dsm-firmenich, being a force for good is not optional. Diversity, Equity & Inclusion is a shared responsibility woven into our daily work, benefiting to our People, Customers & Communities and driving business value. Equal access to opportunities is a given, belonging is a shared feeling, authenticity is celebrated.

 

Responsibilities:

• Develop comprehensive content strategies and roadmaps aligned with brand objectives, market trends, competitor strategies, and consumer behavior
• Leverage keyword research to optimize content for SEO
• Plan content distribution across all digital and social channels
• Lead the creation of engaging, high-quality content for various digital channels, including social media, websites, and email campaigns
• Manage a team of content creators and content managers, providing guidance and ensuring consistent brand voice across all platforms
• Analyze content performance metrics and adjust strategies to optimize engagement and ROI

 

We bring:

• Opportunities for growth and advancement for those who embrace innovation and take initiative.
• Collaboration with experts in health, nutrition, and beauty to drive progress.
• Customer-first approach, working with world-renowned brands to turn ideas into impactful solutions.
• Opportunity to build a career making a significant impact on billions of lives, with the freedom to shape your own path.
• Dedication to creating better futures for customers, communities, people, and the planet.
• Supportive environment where individuals are empowered to progress and contribute to meaningful change.