Senior Associate, Marketing Operations

Maven is the world’s largest virtual clinic for women and families on a mission to make healthcare work for all of us. Maven’s award-winning digital programs provide clinical, emotional, and financial support all in one platform, spanning fertility & family building, maternity & newborn care, parenting & pediatrics, and menopause. Employers and health plans trust Maven’s end-to-end platform to improve clinical outcomes, reduce healthcare costs, and provide equity in benefits programs. Founded in 2014 by CEO Kate Ryder, Maven has raised $300 million in funding from top healthcare and technology investors including General Catalyst, Oak HC/FT, Sequoia, Dragoneer Investment Group, and Lux Capital.   An award-winning culture working towards an important mission –  Maven Clinic is a recipient of over 30 workplace and innovation awards, including: 

• TIME 100 Most Influential Companies (2023)
• CNBC Disruptor 50 List (2022, 2023) 
• Fast Company Most Innovative Companies (2020, 2023)
• Built In Best Places to Work (2023)
• Fortune Best Workplaces NY (2020, 2021, 2022, 2023)
• Great Place to Work certified (2020, 2021, 2022, 2023)
• Fast Company Best Workplaces for Innovators (2022)
• Built In LGBTQIA+ Advocacy Award (2022)

Maven seeks an operations-savvy and innovative Marketing Ops Manager to join Maven’s Member Growth Marketing team. You’ll (a) understand the detail of how we currently customize, standardize, and execute a high-volume of marketing campaigns targeted to prospective Maven members employers and health plans, (b) Partner with the employer and payer teams and our external vendor to customize, approve, coordinate and ship campaigns such as email, direct mail, employer toolkits and employer events (c) Build a more scalable and automated system for executing marketing playbooks across thousands of customers. You’re well-versed in the latest trends and tools for project management, marketing operations, and how AI overlaps with them, and have a hunger and willingness to dive into the hands-on details of our manual processes to discover and action ways to automate them to improve speed and efficiency. You can balance the day-to-day management of a high-volume of marketing campaigns, while also partnering with our VP, Marketing and cross-functional partners on select processes that can improve our internal and external operations across Marketing @ Maven. You thrive in a fast-paced environment and can dive in quickly to execute campaigns, while also elevating our systems for quality, efficiency and scale.

As Marketing Ops Manager you will be responsible for... 

• Executing on High-Volume Marketing Materials: This role will be responsible for executing a high volume of marketing campaign materials, many of which leverage templates. This includes events, managing our branded goods store, shipping and printing direct mail and other marketing campaigns with our external partner, approving and editing creative for marketing materials, and partnering on open enrollment deliverables.
• Effective Project Management: Ensuring project deliverables and objectives are met with precision and timeliness for hundreds of marketing campaigns targeted to prospective Maven members at employers and health plans. Schedule and conduct regular project meetings to track progress and address any roadblocks. 
• Production and Operational Efficiency: Strong understanding of best-in-class production strategies that are agile, cost-effective, and uphold creative excellence—includes budget management for printed materials. Capable of adapting these strategies to align with the business model. Includes executing the production of custom emails, direct mail campaigns, employer toolkits, events kits, and other marketing channels to support our employer and payer channels. Adapt project management strategies as needed based on campaign volumes and customer segments.
• Tool and System Innovation: Have a depth of knowledge in project management tools and automation, and have a hypothesis about how AI and specific tools can be applied to making Marketing processes more efficient. You’re someone who wants to understand how the current system works in detail, and then propose a solution that makes it faster and better.
• Collaborative Problem Solving: Proficiency in collaborating with internal stakeholders and cross-functional teams to creatively solve problems, build strong relationships, and think strategically. Stay up-to-date on the latest marketing trends and technologies, and lead implementations when relevant.
• Project Coordination: Develop and manage detailed timelines for multichannel projects, overseeing every step from strategy through to production, ensuring efficie