B2B Website Merchant and Digital Commerce Analyst (onsite/hybrid – Omaha, NE)

Job Title:

B2B Website Merchant and Digital Commerce Analyst (onsite/hybrid – Omaha, NE)

Job Description

We’re Concentrix. A new breed of tech company — Human-centered &Tech-powered.

We create game-changing solutions across the enterprise, that help brands grow across the world and into the future. We are trusted by clients across all major

sectors, from up-and-coming success stories to iconic Fortune Global 500 brands in over 70 countries spanning 6 continents.



Our game-changers:

* Challenge Conventions

* Deliver outcomes unimagined

* Create experiences that go beyond WOW



Concentrix provides eligible employees with an opportunity to enroll in many benefit programs, generally including private medical plans, great compensation package, retirement savings plans, paid learning days, and flexible workplaces. Specific benefits plans will vary by country/region. We’re a remote-first company looking for the absolute best talent in the world. Experience the power of a game-changing career.

Summary

As a B2B Website Merchant and Digital Commerce Analyst, your primary focus will be analyzing and enhancing the B2B Digital Platform for Aftermarket parts to drive profitable sales and improve user experience.

 

Responsibilities:

·     Conduct analysis of B2B website performance metrics, including traffic, conversion rates, and customer engagement.

·     Use Salesforce Commerce Cloud and Google Analytics to gather insights and strategic merchandising and promotion.

·     Identify trends, patterns, and opportunities for optimization to enhance the digital commerce experience.

·     Collaborate with UX/UI designers to enhance the B2B website's interface and navigation for improved usability and customer satisfaction.

·     Conduct user testing and gather feedback to identify pain points and areas for improvement.

·     Implement A/B testing and other experimentation methodologies to improve conversion rates, repurchase frequency, and basket size.

·     Work with Dealer Success team to communicate site enhancements for training dealers on upgraded features.

·     Oversee the creation, organization, and maintenance of product listings, pricing information, and promotional content on the B2B website.

·     Ensure accuracy and consistency of product information across all digital channels.

·     Work with the business and Corporate IT teams to manage the technical aspects of the Salesforce commerce platform, including system integrations, payment gateways, and security protocols.

·     Stay informed about latest technologies and industry best practices.

·     Create regular reports and dashboards to track (KPIs) related to digital commerce metrics.

·     Provide relevant recommendations based on data analysis to increase revenue and operational efficiency.

·     Communicate findings to stakeholders and senior management through presentations and written reports.

 

Qualifications:

·     Bachelor's degree in Business, Marketing, Management Information Systems, or related field.

·     Experience digital commerce analysis.

·     Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, or similar platforms, with an understanding of how to use data to guide insights and action.

·     Exper