Director, Client Service Media

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Job Details

Job Title: Director, Client Service, Media

Job Location: Hybrid- Atlanta, Boston, Chicago, New York City, Norwalk

About the role

The Director role leads client-facing media effectiveness initiatives, translating business objectives into strategic research designs that measure cross-platform and addressable TV campaign performance. The position combines deep expertise in media with leadership in client service, guiding teams to deliver high-impact insights and innovative solutions.

Primary Responsibilities

• Lead teams executing media effectiveness solutions for mid-size accounts, including measurement of cross-platform and addressable TV campaign performance on behalf of brand, agency and advertiser clients.

• Translate client business objectives into research design, ensuring insights are aligned with our client’s media strategy and goals.

• Oversee the research design and execution of more complex studies i.e. custom audience analysis, multi-platform brand lift, attribution and ROI.

• Synthesize complex data into compelling narratives that inform client decision-making and media planning.

• Champion innovation in media analytics, staying ahead of emerging tools, platforms, and measurement standards.

• Serve as a consultative strategic advisor to senior client stakeholders, guiding them on campaign planning decisions through evidence-based insights.

• Confidently delivers high-impact presentations, in-person when possible, on high quality story-driven reports, tailored to client needs and business context.

• Mentor and develop client service teams, fostering analytical rigor and consultative skills across levels.

• Drive cross-functional collaboration with media planning, data science, and product teams to deliver integrated solutions.

• Contribute to determining resource allocation across client accounts, balancing strategic depth with delivery efficiency.

• Establish quality standards and best practices to deliver on client-facing research outputs.

• Represent the media client service function in enterprise-wide initiatives, such as innovation pilots or thought leadership efforts.

Essential Knowledge & Experience

• 5+ years of hands-on experience in market research with strong focus on media effectiveness, audience insights or campaign performance.

• Deep understanding of addressable TV, digital media ecosystems, and cross-platform measurement methodologies.

• Proven ability to translate complex research findings into strategic recommendations for clients and internal stakeholders.

• Experience leading client engagements, including presenting insights, managing expectations, and driving media strategy alignment.

• Strong command of quantitative and qualitative research techniques, including survey design, audience segmentation, and stat testing.

• Demonstrated success in mentoring and developing research teams, fostering analytical rigor and client-centric thinking.

• Ability to navigate fast-paced agency or client environments, balancing strategic depth with delivery efficiency.

Kantar Benefits

We provide a comprehensive, highly competitive benefits package, including

• Medical plans with comprehensive, affordable coverage for a range of health services

• Health Savings Account/FSA

• Dental, Vision and benefits to cover unique healthcare needs

• Wellness Program

• 401k with match

• Tuition Reimbursement, Commuter benefits

• Unlimited PTO

Why join Kantar?

We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can

understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in