Jobs and Careers
VA

Sr Product Owner- Web Platform

Valley National Bank
Morristown, United Statesfull_timeVerifiedPosted 26 Mar 2026

About the role

Responsibilities include but are not limited to:
  • Own the end-to-end delivery of web initiatives--from strategy to execution, actively managing backlog, writing user stories, and ensuring timely sprint delivery.
  • Define and maintain the product vision, roadmap, and backlog for all web properties and align web initiatives with business goals, marketing strategies, and customer experience objectives.
  • Prioritize features and enhancements based on data-driven insights and stakeholder input.
  • Drive the website content strategy, ensuring content is aligned with brand voice, SEO best practices, and customer engagement goals.
  • Collaborate with marketing and creative teams as well as external vendors to deliver compelling, personalized, and dynamic content experiences.
  • Establish governance for content creation, approval, and publishing processes and identify emerging trends, technologies, and best practices to drive innovation across web platforms.
  • Leverage AI-driven solutions and advanced marketing tools to enhance personalization, automate workflows, and improve user experience.
  • Serve as Scrum Master for the web development team, facilitating sprint planning, daily stand-ups, retrospectives, and backlog grooming.
  • Oversee implementation and optimization of Adobe Experience Manager, Adobe Target, and related tools.
  • Utilize GA4 and other analytics tools to monitor performance, identify trends, and inform decision-making.
  • Ensure adherence to brand guidelines, accessibility standards, and regulatory requirements and maintain documentation for processes, workflows, and technical specifications.
Qualifications Required Skills:
  • Strong experience with Adobe Experience Manager, Adobe Target, and GA4.
  • Proven track record managing multiple vendors and complex web ecosystems.
  • Hands-on experience serving as Scrum Master in an agile environment.
  • Demonstrated ability to lead content strategy, drive innovation, and execute deliverables.
  • Familiarity with AI-driven marketing tools and automation platforms.
  • Excellent communication skills.
  • Strong relationship building and stakeholder management skills.
  • Strong analytical and problem-solving abilities.
  • Familiarity with SEO, UX best practices, and web accessibility standards.
Required Experience:
  • Bachelor's degree in Marketing, Business, Computer Science, or related field. Minimum of 7 years in digital product management or ownership, with a focus on web platforms.
Preferred Experience:
  • Experience in financial services or regulated industries. Knowledge of personalization strategies and A/B testing methodologies.
    SAFe or Scrum certification.

Apply for this role

Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.

Apply Now →Generate Application Kit

Free account required — sign up in 30s

Company

Valley National Bank

View company profile →