Jobs and Careers
VA
Sr Product Owner- Web Platform
Valley National BankMorristown, United Statesfull_timeVerifiedPosted 26 Mar 2026
About the role
Responsibilities include but are not limited to:
- Own the end-to-end delivery of web initiatives--from strategy to execution, actively managing backlog, writing user stories, and ensuring timely sprint delivery.
- Define and maintain the product vision, roadmap, and backlog for all web properties and align web initiatives with business goals, marketing strategies, and customer experience objectives.
- Prioritize features and enhancements based on data-driven insights and stakeholder input.
- Drive the website content strategy, ensuring content is aligned with brand voice, SEO best practices, and customer engagement goals.
- Collaborate with marketing and creative teams as well as external vendors to deliver compelling, personalized, and dynamic content experiences.
- Establish governance for content creation, approval, and publishing processes and identify emerging trends, technologies, and best practices to drive innovation across web platforms.
- Leverage AI-driven solutions and advanced marketing tools to enhance personalization, automate workflows, and improve user experience.
- Serve as Scrum Master for the web development team, facilitating sprint planning, daily stand-ups, retrospectives, and backlog grooming.
- Oversee implementation and optimization of Adobe Experience Manager, Adobe Target, and related tools.
- Utilize GA4 and other analytics tools to monitor performance, identify trends, and inform decision-making.
- Ensure adherence to brand guidelines, accessibility standards, and regulatory requirements and maintain documentation for processes, workflows, and technical specifications.
- Strong experience with Adobe Experience Manager, Adobe Target, and GA4.
- Proven track record managing multiple vendors and complex web ecosystems.
- Hands-on experience serving as Scrum Master in an agile environment.
- Demonstrated ability to lead content strategy, drive innovation, and execute deliverables.
- Familiarity with AI-driven marketing tools and automation platforms.
- Excellent communication skills.
- Strong relationship building and stakeholder management skills.
- Strong analytical and problem-solving abilities.
- Familiarity with SEO, UX best practices, and web accessibility standards.
- Bachelor's degree in Marketing, Business, Computer Science, or related field. Minimum of 7 years in digital product management or ownership, with a focus on web platforms.
- Experience in financial services or regulated industries. Knowledge of personalization strategies and A/B testing methodologies.
SAFe or Scrum certification.
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s