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VF

Smartwool: Graphic Designer

VF Corporation
United Statesfull_timeVerifiedPosted 30 Jul 2025
💰 $70,200/yr($56,160/yr$70,200/yr)

About the role

At Smartwool, we are a group of insatiable outdoor adventurers who want to share the joy of crisp powder turns, hard first ascents, scrambly summit sunrises, pine needle-cushioned hikes, and s’more-filled weekends with everyone. We’re committed to transparency, sustainability, and getting out there. And we're serious about having fun while doing it.

We are a team committed to creating products with Merino wool at their core, reducing our environmental impact, and working with our advocacy partners to help protect wild places and increase equitable access for anyone looking to spend more time outside.

If this sounds like a team you would like to be a part of, Smartwool just might be the place for you.

To learn more about our values and our culture, visit Smartwool Careers  or www.smartwool.com.

What will you do?

The Smartwool Graphic Designer works as a member of our Creative team who will report into the Global Creative Director. You’ll be responsible for designing and executing various digital and traditional marketing needs for the Smartwool brand.

Does this sound like you?

You are graphic design obsessed and love to push pixels but have a strategic head on your shoulders. You always sweat the details and ‘good enough’ is never good enough. You love to collaborate but are also a self-starter that can work independently. You approach every project as if it’s going to be the new star of your portfolio and you don’t let setbacks get in your way or affect your approach. You keep up with design, process, production, photography, social and digital trends on a regular basis. You have a passion for problem solving and utilize your design skills to create the best solution for any platform, substrate, or communication type.

Key Responsibilities:

  • Design, execute, and deploy various creative deliverables as briefed

  • Collaborate with the larger Creative team to translate strategic direction into high-quality design within an established seasonal design language and brand identity

  • Work independently and cooperatively on multiple projects with Creative, Brand and Wholesale Marketing, Ecommerce, and other team members, meeting deadlines and scheduling project implementation based on workload

  • Execute against integrated marketing projects for wholesale retail and other print production projects

  • Lead all graphic design for our Salesforce Marketing Cloud platform like emails, digital advertising, content, and social engagement needs, etc.

  • Oversee graphic design on assigned projects like point-of-purchase signage, print ads, etc.  

  • Manage final art production to ensure files are print-ready and built to correct specifications

  • Ensure projects are completed with high quality and on schedule

  • Prioritize and manage multiple projects within design specifications and varying timelines

What you’ll need:

  • Bachelor of Fine Arts – Graphic Design preferred 

  • 3-4+ years of business experience 

  • Salesforce Marketing Cloud platform experience

  • Breadth of design experience including brand, digital, print, retail, social media

  • Background in digital advertising, print production and page layout 

  • Strong organization skills, attention to detail, and ability to lead and manage multiple projects and tasks 

  • Ability to provide rationale for executed work as defined by Creative Brief 

  • Strong knowledge of Apple based computer design systems, including Adobe Suite and Microsoft Office 

  • Ability to design within a project’s budget parameters 

  • Ability to prioritize work based on deadlines and efficiencies 

  • Excellent written and verbal communication skills 

What do we offer you?

At Smartwool, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about our benefits package, follow this

Company

VF Corporation

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