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Cultivated Culture - SEO Content Manager

JobRack
United States - Remote, United StatesRemotefull_timeVerifiedPosted 23 Nov 2023
💰 $24,000/yr

About the role

Here’s a short video from the CEO of Cultivated Culture LLC.

Cultivated Culture stands as a prominent platform dedicated to empowering professionals on their career journeys. Founded by Austin Belcak, the organisation's mission is to equip individuals with the tools and resources essential for excelling in their careers and attaining their professional objectives.

At Cultivated Culture, the understanding is that success transcends conventional career metrics. The emphasis lies in fostering meaningful connections with the audience, providing a unique blend of insights, strategies, and support to navigate the dynamic landscape of the contemporary workplace.

With a global presence and an unwavering commitment to excellence, the team at Cultivated Culture comprises passionate individuals united by a shared goal – to positively impact the lives and careers of the community. The organisation advocates for continuous learning, personal development, and the cultivation of robust professional networks.

Explore more about Cultivated Culture and its transformative approach to professional development on their website.

As an SEO Content Manager, the purpose is to generate more revenue by increasing their organic site traffic and brand awareness via Search Engine Optimization. This will help the company diversify its marketing channels to help create more sustainable growth for their business.

Key responsibilities:

🧾 Brainstorming, crafting, and writing SEO-optimized content across various content marketing strategies.

📦 Tracking, analyzing, and optimizing site-wide and page-specific SEO Key Performance Indicators (KPIs).

📑 Conducting competitive analyses to comprehend effective SEO strategies employed by competitors, and formulating plans to leverage these insights.

📊 Demonstrating proficiency and comfort in executing all tasks related to creating a polished blog post, including writing, editing, light graphic design, and recording short explainer videos.

Working Hours ⏰: Full Time (40 Hours / Week). Although based in the EST time zone, flexibility is granted for working hours, provided there is a 2–3 hour overlap on 2 days per week for scheduled meetings.

Requirements

To excel in this role, you need to have: 

✅ Exceptional writing and communication abilities, with a focus on SEO-driven content creation (with a minimum of 3–5 years of experience).

✅ Profound understanding of copywriting and strategies for crafting converting content, supported by a proven track record of posts driving views, engagement, and shares.

✅ Proficiency in Search Engine Optimization (SEO), demonstrated by the creation of pages ranking on Google and contributing to increased site traffic.

✅ Experience using WordPress, as their entire blog operates on this platform.

As the Ideal Candidate, you should have:

✅ Ownership — Operate as a CEO within your niche, diligently tracking metrics, actively seeking optimization and growth opportunities, and proactively presenting ideas during 1:1s with managers.

✅ Proactivity — Take the initiative to find solutions and generate ideas independently, seeking help or input only after action has been taken.

✅ Beginner's Mindset — Constantly strive to enhance your skillset, embracing feedback, new strategies, and a continual desire to learn.

✅ Integrity — Uphold ethical conduct, doing the right thing even in challenging situations and taking ownership of mistakes.

✅ Kindness — Demonstrate respect, kindness, and openness in interactions with team members and clients.

Brownie Points for:

✅ Knowledge of the Job Search — familiarity with the jobseeker space enhances effectiveness in their content-focused environment.

✅ Graphic Design — proficiency in creating original images using Canva, a tool integral to their blog posts.

✅ Comfort with Short Videos — confidence in recording 'explainer' videos to improve user experience and boost rankings.

✅ Data Analysis — the ability to analyse data and extract insights, crafting a compelling narrative for content.

✅ AI Experience — familiarity with using AI to supplement content in white hat, SEO-friendly ways is a plus.

Benefits

What’s in it for you?

  • 💰 Competitive Salary: Earn a monthly salary of $2,000.*
  • ⏳ Focus On Outcomes, Not Hours.
  • 🌴 Global Work Flexibility: Work remotely from anywhere in the world.
  • 🌟 Exciting Project Opportunities.
  • 🌴 PTO: Enjoy unlimited Paid Time Off, plus 11 holidays (American Federal Holidays).

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