Social Media Coordinator

Social Media Coordinator 

Location: Malibu 

Business Context: 
Diageo is a world class leader in beverage alcohol with an outstanding collection of brands across spirits and beer. Diageo has over 200 outstanding brands – old and new, large and small, global and local, with brands sold in 180 countries at almost every price point and in every category to meet consumer demand! With revenues of over £11.8 billion, it is a constituent of the FTSE 100. Diageo is the leading spirit player in every region of the world, boasting a broad portfolio of both international and local brands.

Diageo’s strong regional profile facilitates its exposure to the greatest consumer opportunities in the sector. Operating as 21 geographically based markets around the world and having a presence in over 180 countries, the nimble and responsive business model allows Diageo to capture consumer trends early and remain agile in delivering sustainable performance. Our commitment to sustained value creation ensures the continued focus on building a world-class sales organization, investment in local production, and building the capability of local talent. Diageo employs over 28,000 people across its truly global business. The company applies country-specific strategies to meet local consumer and customer needs. 

Diageo has built a strong platform for growth – through investment in its own brands and by acquisition to broaden the geographical footprint and category depth and range. Diageo's portfolio is well-diversified across price-tiers, enabling it to participate where consumer opportunity is greatest, and to capture shifts in consumer preference.  

Our performance ambition is to be one of the best performing, most trusted and respected consumer products companies in the world. We are proud of the brands we make and the enjoyment they give to millions. We are passionate about alcohol playing a positive role in society as part of a balanced lifestyle. It is central to our purpose to celebrate life, every day, everywhere!

Context / Scope/Role Summary:  

Social Media coordinator will support the social media team to build and elevate the brand’s social media presence. This hands-on role will be responsible for implementing the brand’s social media content strategy in collaboration with the social media, brand marketing, experiential and PR team. This role will own the curation and deployment of engaging social-first content. A successful candidate has a strong understanding of the social media landscape and a pulse on cultural events. This candidate must be highly responsive, organized, and passionate.   

In this role, they will collaborate closely with the Director of Social, Creative and Content lead and Social Media Community Manager. They will play a critical role in overseeing social content and function as a central hub for collati