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Senior eCommerce Strategist

Publicis Groupe
Polandfull_timeVerifiedPosted 5 Jan 2024

About the role

Company Description

Publicis Le Pont is a one-stop-shop that connects scalable operations with creative agility. We are the ultimate partner that can lead your digital transformation with speed, efficiency and consumer-first approach. Through the Publicis Power of One we are seamlessly connecting three European Centres of Excellence: Commerce & Production, Data & Technology and Content & Creativity. These pillars define modern KPIs, but the magic happens only when they are connected. We work globally, creating strategies and digital materials for many global brands and businesses.

Job Description

We are looking for a Senior eCommerce Strategist, with 3+ years of experience in handling eCommerce projects in eCommerce agencies and/or eCommerce team on brand side, on previous roles such as eCommerce Strategist, eCommerce Consultant, eCommerce Manager, eCommerce Content Manager, etc.

As Senior eCommerce Strategist, you’ll build offers, respond to clients’ briefs and unspoken needs, by finding proper data sources and strategic frameworks. Based on them, you will craft strategic recommendations for eCommerce presence of the agency’s clients across eCommerce related touchpoints and tools.

If asked „what interests you most: shopper’s path to purchase or algorithm of retailer’s search engine” you answer: “Both!” and immediately start to ideate how to make a product or develop a strategy framework which takes into account both these perspectives, that role is definitely for you.


What you will do at Publicis Le Pont?

  • Use and design internal agency methodologies, frameworks, and tools to gather and analyze shopper, market, and competitive data
  • Understand client Business needs & agency Business to propose products
  • Craft eCommerce content recommendations and plan communication for Global Brands on category and brand levels, in many different markets/geographies
  • Create eCommerce Strategy Playbooks & Toolkits for Global brands
  • Present your findings and strategic recommendations in front of the client
  • Lead pitches to win new clients and accounts
  • Represent agency on external events
  • Together with eCommerce Strategy Lead define internal processes & scopes and ensure they are running smoothly


Qualifications

To enjoy and succeed in this role, we believe you must:

  • Have 3+ years of experience in handling eCommerce projects on eCommerce agency (eCommerce Strategist, eCommerce Consultant, etc) and/or eCommerce team on brand side (eCommerce Manager, eCommerce Content Manager, etc) (MUST-HAVE)
  • Know how to craft data-based strategies through hands-on experience
  • Be familiar with the most important Digital Shelf tools & metrics and know how to use them
  • Be able to identify client needs and know how to create an offer or proposal based on these
  • Have strong critical thinking skills and talent for generating innovative ideas
  • Have knowledge of shopper research process and methodologies
  • Be a master storyteller, keen to share your knowledge with your colleagues, clients, and external audiences
  • Be a team player, excited to cooperate and learn with your colleagues
  • Have great organizational skills and proven ability to handle multiple projects at the same time
  • Have spoken and written English business proficiency
  • Have amazing PowerPoint skills

     

Moreover, nice to have:

  • Experience in communication strategy or Social Media strategy
  • Experience in overseeing peers work / leading projects

Additional Information

We offer the following:

  • Co-funding of the private health care package, sports card (Multisport), cinema tickets, holidays known as “wczasy pod gruszą”
  • High working flexibility (we work in an hybrid model)
  • Work Your World programme – opportunity to work from any place in the world for 6 weeks a year and access to the Home Swap Home internal platform.
  • Wide range of online trainings in cooperation with recognized market partners
  • The possibility of learning two foreign languages with the help of a dedicated platform for you and the person you have chosen
  • Access to the internal, global platform (Marcel) for exchanging contacts, experiences, together with a wide portfolio of e-learning courses
  • Professional development in a recognized and constantly growing agency under the supervision of the best industry experts
  • Cooperation based on direct feedback, allowing you to expand the scope of your competences
  • International working environment
  • No dress code

 

At Publicis Groupe, we value diversity and invite all candidates to apply, regardless of age, gender, sexual orien

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Company

Publicis Groupe

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