Data Partnerships Manager

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

 

As the Manager, Retail Data Partnerships, you will work on a growing and highly impactful team focused on driving one of TTD’s most strategic initiatives - Retail data partnerships.    

You will manage best-in-class partnerships with top U.S. Retailers and emerging Commerce partners (i.e. finance, airline and brand data parties) and be responsible for guiding these partners on building best-in-class solutions to drive revenue growth and agency & advertiser adoption of data use across The Trade Desk Kokai platform.  

The ideal candidate must enjoy an entrepreneurial, cross-functional and rapidly shifting environment.  We are looking for someone who thrives on having a significant impact and supporting highly visible and strategic capabilities through partnerships and innovation.  

What we do: 

• Our data partnerships team supports the creation and implementation of data to be used for self-service purposes by advertisers and agencies who leverage The Trade Desk DSP for advertising 

• This acts as a sizeable contributor to the continued evolution and growth of retailers and commerce partner Retail & Commerce Media Networks that span both managed and self-service solutions 

• We consult and provide thought leadership to partners at all seniority levels, both existing and new, across audience segmentation, measurement and innovation. Our goal is to provide revenue growth for retailers and optimal media performance & ROI for platform users 

• We lead executive-level partner management & relationship building to influence and collaborate with our Data Partners to land the ideal solutions and methodology. 

• We lead end-to-end processes and implementation from strategic vision to execution by identifying the appropriate solutions and approaches by partner.  

• We lead and facilitate cross-functional collaboration across the internal executive team, product and act as a key resource and subject matter expert for our Internal Sales and CS teams as well our clients directly. 

What you’ll do:  

• Develop and manage operational aspects of partnerships including onboarding and ongoing maintenance, in partnership with team account leads. This includes regular interfacing with external and internal teams, i.e. Product, Technical Account Management and finance 

• Partner with TTD go-to-market teams to evangelize, educate and grow the use of the partners’ offerings 

• Support client facing teams with retail data campaign setup and execution through training, on-demand support and best practice development and implementation 

• Support sales enablement efforts by partnering with product marketing to maintain all relevant documentation for retail partners 

• Maintain regular communications and checkpoints with team managers and partners to report on progress / blocker status and future opportunities  

• Strategically identify new opportunities and collaborate with internal stakeholders to educate and guide partners accordingly; collect feedback on existing / potential utilization from agency and advertiser teams 

Qualifications:  

• 4-6 years of experience creating and building differentiated relationships with clients and/or partners  

• Expertise in programmatic execution (preferably The Trade Desk) required  

• Awareness and understanding of retail media industry and offerings (i.e. managed service, self-service, retail data, etc.). Execution of retail media offerings a plus.