Director Client Sales & Insights - Hybrid - Arlington, VA

Director, Client Insights / 17 

 

Let’s be unstoppable together!

 

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

 

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.  We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work.  Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

 

Learn more at www.circana.com.

 

Our Critical Sales Skills

At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business.

• Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action.
• Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence.
• Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities.
• Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer's business language and business context.
• Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times.
• Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change.

 

Circana seeks a passionate Director and client advocate with strong analytic skills to advance solutions and insights that best build the client's strategic vision. Collaborate with our clients and internal teams to maximize and apply insights gleaned from Circana data including store data analysis, household purchase behavior analysis, surveys, audits, data modeling, in-market testing, and other custom projects. Advocate for your client and create/close new opportunities with them. \

To be successful as a Client Insights Director you must possess and be able to execute four key skill sets:

Advanced Analytic Skills: 

Demonstrate ability to analyze and interpret data and translate it into meaningful solutions for clients:
- Approach clients with coherent, actionable, and fact-based data that includes recommendations appropriate to their business needs.

- Utilize storytelling with a What, So What, Now What mentality to deliver complexity into clarity for clients.
- Continually provide analytical solutions and business insights to address any business gaps and/or opportunities and create value for the client

- Incorporate client’s full solution suite appropriately to deliver robust, end-to-end insights with an outside-in perspective
- Identify business issues or opportunities and suggests the appropriate level of analytic solution/approach

Consultative Selling: 

Apply knowledge of the business, industry, and domain to identify, create, and close business opportunities:
- Target and sell solutions that address underlying client needs by asking questions that identify the root causes of issues versus symptoms

- Strengthen client solution matrix by cross pollinating opportunities across the organization.

- Ask questions to test assumptions and challenges the status quo
- Synthesize information on a variety of issues; translate the information into a project framework that ultimately provides solutions for clients

 

Impactful Presence: 

Demonstrate strong interpersonal communi