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Senior Marketing Consultant (m/f/d)
Project AGermanyfull_timeVerifiedPosted 9 Jun 2025
About the role
<h2><strong>About the Job</strong></h2>
<p>We’re looking for a <strong>Senior Marketing Consultant (m/f/d) </strong>who thrives in fast-paced environments, enjoys switching between industries and business models, and knows how to build marketing systems that deliver real results. </p>
<p>In this role, you will take the lead on transformative marketing projects that challenge industry norms and drive meaningful impact across a wide variety of established and early stage businesses. </p>
<p>Our Growth Marketing Team is a diverse group of ambitious, curious, data-driven experts helping businesses grow across B2B and B2C. We cover everything from paid media, CRM and MarTech to demand generation, lifecycle marketing, and Marketing Ops.</p>
<p>You will work across full-funnel marketing - strategy, execution, tracking, and reporting - as a marketing generalist with an edge. That edge might be your depth in one of the following areas:</p>
<ul>
<li><strong>Performance marketing (Paid Media: Search or Social)</strong></li>
<li><strong>Brand Marketing</strong></li>
<li><strong>Content Marketing</strong></li>
<li><strong>Influencer & Partnership Marketing</strong></li>
<li><strong>SEO (SEO LLM)</strong></li>
<li><strong>Customer Retention and Lifecycle Management (CRM)</strong></li>
<li><strong>Pricing</strong></li>
<li><strong>MarTech and Analytics</strong></li>
<li><strong>Conversion Rate Optimization</strong></li>
</ul>
<p><em>High performance, motivation, creativity, and openness encapsulate our values and culture at Project A. That’s why we encourage you to bring yourself to work. Join a multinational team of bright individuals and be inspired to grow, innovate, and take responsibility from the get-go.</em><strong><br/><br/>In this role, you’ll:</strong></p>
<ul>
<li>Drive growth projects, often with C-level visibility, working hands-on across different marketing stacks, industries, and company stages</li>
<li>Audit client setups (e.g. performance channels and data, pricing, tech stack, and marketing org etc.) to uncover quick wins and long-term levers</li>
<li>Develop and implement strategies tailored to each client’s growth phase, goals, and internal capabilities</li>
<li>Act as a sparring partner and subject-matter expert, offering grounded advice on channels, trends, and best practices</li>
<li>Work on-site with clients (remote when needed), ensuring smooth execution and building strong relationships with stakeholders</li>
</ul>
<p><strong>Your typical projects might include:</strong></p>
<ul>
<li><strong>Launching new channels</strong>, testing messaging, or driving GTM strategies for new products or markets</li>
<li><strong>Experimenting with creatives, landing pages, and bidding tactics</strong> to hit performance targets like ROAS, CPA, or retention</li>
<li><strong>Working with tech and data teams</strong> to implement clean tracking setups and relevant dashboards</li>
</ul>
<h2><strong>Your Profile</strong></h2>
<ul>
<li>Several years of professional experience in Growth Marketing - ideally in agency or consulting environment</li>
<li>Track record of running and scaling performance channels across platforms like Meta, Google, TikTok, YouTube, Native, and more</li>
<li>Strong grasp of tracking and attribution fundamentals: you know how to set up what matters and ignore what doesn’t</li>
<li>Data-literate: confident interpreting numbers, spotting trends, and turning insights into action</li>
<li>Comfortable with AI tools and marketing automation, and curious about what’s next</li>
<li>Adaptable, fast learner: you thrive across different company sizes, industries, and levels of marketing maturity</li>
<li>Comfortable challenging old playbooks, and motivated to raise the bar</li>
<li>Willing to travel within Europe and the UK to work onsite with clients</li>
<li>Excellent communication skills with <strong>business fluency in both German and English</strong>. Other languages such as French, Spanish, Italian, Danish or Swedish are a bonus</li>
</ul>
<p>Please note that we are looking for support in our Berlin<strong> </strong>office. Eligibility to work within the EU is required as well.</p>
<h2>Why Join Project A:</h2>
<ul>
<li><strong>Shape the Future of Innovation: </strong>Take the lead on game-changing projects across a diverse range of companies and geographies. You'll make a true impact through our strategic and hands-on working style.</li>
<li><strong>Collaborate with an International Team of Digital Natives: </strong>Unlock new opportunities to learn, contribute, and thrive in a dynamic, multicultural environment. Our Team represents over 25 nationalities and brings experience in a wide range of companies and industries.</li>
<li><strong>Career Development: </strong>We support growth in every direction—whether you want to deepen your expertise, lead a department or explore new areas.</li>
<li><strong>Embrace Change and New Technologies: </strong>We actively try out new tools and AI features to opt
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