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Vice President of Sales, New Products & Solutions(NASB)

Samsung Electronics
New York City, United Statesfull_timeVerifiedPosted 30 Oct 2023

About the role

Position Summary

Samsung Electronics is a global leader in technology and innovation, with a wide range of products and services that are used by millions of people around the world. The North America Service Business (NASB) team runs the Samsung Ads business and has developed a proprietary ad platform that leverages unique first party TV data to help brands connect to their audience as they explore content across desktop, mobile, tablets and our Connected TV’s. The Samsung Ad Platform delivers high-quality audience targeting powered by three key components: first-party audience data at scale, world-class data science, and brand-safe cross-device ad inventory.

Role and Responsibilities

Samsung Ads is looking for a Vice President of Sales to leads its New Products & Solutions (NPS) team, which handles the incubation and sales of new ad products and solutions, as well as product marketing responsibilities for existing core ad product solutions. NPS is a newly formed business organization that is responsible for ensuring solutions are delivered that meet business needs and financial goals, both for existing core areas and new growth areas. This means NPS serves as the quarterback in the organization to understand revenue opportunities, define what solutions are brought to market across client verticals, drive prioritization of business needs into the product roadmap, incubate new business areas, coordinate on delivery of solutions to sales teams, ensure sales is enabled for success in market, and drive iterative improvement and innovation.

Reporting into the Global NPS Lead/Corporate VP, the Vice President of Sales – New Products & Solutions will be a crucial member of the leadership team, leading an organization at the intersection of ad sales, product, and marketing. With a focus on driving solutions to meet client needs and enabling competitive differentiation, this role will have a critical mandate, leading a team of ad sales, product marketing, product strategy, and analytics professionals to execute on ad product solutions while shaping the future strategy of the business. This role will also be expected to shape and take our product marketing practice to the next level.

The ideal candidate should have a passion for building, an entrepreneurial spirit and a relentless focus on customers. This individual will be able to think strategically, unravel complexity, and come to a quick understanding of the business. A track record of success across sales, product, and marketing will be a pre-requisite for this role.

Candidates must have a strong understanding of Ad Tech, DSP/SSPs, and platform sales. Knowledge of DOOH and/or mobile are a plus. This position will carry an annual revenue goal and a core focus with the SMB category. The individual should have a passion for TV driven data and have a pulse for new multi-channel advertising technology.

Skills and Qualifications

RESPONSIBILITIES:

  • Product Marketing
    • Develop a comprehensive go-to-market strategy for new product and solutions, including includes pricing, positioning, marketing narrative and sales tactics to maximize product visibility, sales channels, and revenue generation
    • Develop sales collateral and training, as needed, to prepare sales team to take new products to market
  • Solutions development
    • Develop potential product solutions while considering various factors such as feasibility, market viability, and technical requirements
  • Product Strategy
    • Articulate the problem statement, target market, financial ROI and expected outcomes
    • Conduct thorough market research (outbound) and gather feedback from sales (inbound) to identify gaps or opportunities for new product solutions
  • Incubation of new product and business areas, including sales
    • Spearhead the incubation of new product and business areas, including taking responsibility for sales goals
  • Business Management
    • Monitor business execution of products against goals

REQUIRED QUALIFICATIONS:

  • BA/BS required, MBA preferred
  • 25+ years of industry experience, across on media/ad tech sales, product and marketing
  • Deep understanding of the video and connected TV media ecosystem
  • Ability to deal with ambiguity, solve complex problems, and navigate large, global organizations
  • Experience working in both entrepreneurial and established corporate cultures
  • Passionate about technology and new media trends
  • Deep understanding of the video and connected TV media ecosystem
  • Excellent written and verbal communication skills, strong attention to detail, and good follow through

NYC ONLY (beginning Nov. 1, 2022)
Compensation for this role is expected to be between $900,000

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Company

Samsung Electronics

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