Director, Global Catalog Recordings

At BMG, we recognize the power of music and are dedicated to ensuring it thrives. We are a community of artists, songwriters, and partners, working together to create music and build lasting careers. Here, music creators find not just a business partner, but a trusted home where their work shapes culture and leaves a legacy. Together, we evolve and grow.

 

We believe that creativity flourishes when people feel they belong. That means building a culture where everyone can show up as themselves, contribute freely, and be treated with fairness and respect - whatever their background, identity, or life story. We’re committed to creating a workplace where individuality is valued, inclusion is intentional, and everyone has the chance to grow. All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.

 

Director, Global Catalog Recordings

Los Angeles

 

Your Mission

We’re looking for a hands-on leader to drive delivery and guide our Global Catalog Recordings team, fostering innovation, digital-first marketing, and best-in-class product initiatives for an iconic roster of artists. In this role, you’ll shape and execute strategic, insights-driven campaigns, cultivate a collaborative and forward-thinking culture, and champion new technology to deliver commercial success. If you’re passionate about celebrating music history while pushing creative boundaries for the future, this is your opportunity to make a global impact. 

 

 

What You'll Be Doing

Team Guidance

• Provide leadership within assigned Global Catalog Repertoire Group to implement long-term strategic plans for artists or label brands using repertoire knowledge, data insights and marketing analytics.
• Define clear KPIs for team campaigns and artists, ensure team remains commercially focused and aligned to artist, repertoire and business objectives including revenue, cost and contribution targets.
• Support knowledge growth within the team, including industry trends and opportunities to deploy new, advanced technologies.
• Maintain responsibility for own roster of artists or projects within the Repertoire Group.

Repertoire, Product and Content Management

• Drive innovative, creative product development and repertoire initiatives, supported by compelling creative content assets and a narrative storytelling approach.
• Ensure the overall artist or brand image and branding is aligned with the creative vision and objectives.
• Define and implement catalogue business plans including product, creative and marketing budgets that work within BMG's deal guidelines.
• Use Marketing Insights and Analytics as well as Finance inputs to analyze performance and set strategic objectives.
• Work with senior management, A&R and Investments on investment proposals, forecasting, and pitching new catalog / repertoire acquisitions as required.

Campaign Management

• Work with Marketing Insights and Analytics to understand the artist’s/campaign audience and reach, define campaign objectives and enhance fan/customer experiences.
• Ensure understanding and use of marketing best practices and campaign strategies, based on data insights.
• Work in partnership with the Marketing team to deliver creative, innovative and efficient digital marketing and use effective social media or audience strategies to achieve campaign success.
• Work closely with the local territory teams and third-party agencies (i.e. creative content, publicity/promotion, digital and social media, media buying teams) to ensure the delivery of successful, cost-effective global campaigns, with increased focus on emerging markets.
• Implement additional revenue initiatives for catalogs (e.g., develop superfan service via direct-to-consumer (D2C) as well as retailer channels with collectible products and bundles, brand tie-ins and name/image/likeness opportunities).
• Ensure the Sync and Production Music team are aware of Global Catalog Recordings campaigns to maximize commercial sync/branding/marketing opportunities around placements.

Commercial Management

• Collaborate with the Streaming team to maximize opportunities to increase artist reach and streaming growth.
• Work with the Physical Sales team to maximize physical product performance across the sales cycle (e.g. ‘evergreen’ best-selling titles, and new releases from pre-sale through the initial release period and long-tail sales, and campaigns to managing stock-in-t